Channel Marketing Coordinator

Interstate BatteriesDallas, TX
7d

About The Position

Our mission is to be a trusted workplace for team members to be their whole selves at work. A company that people love and positively impacts the lives of all whom we touch. be your best self At Interstate Batteries, you have the chance to be excellent at work and excellent at life. We know that professional success depends on personal wellbeing. That's why we want to enrich your life with the tools and services you need to succeed in every area of your life. Join us! Purpose of Job: The Channel Marketing Coordinator is a critical executional partner to the Channel Marketing Team, ensuring the successful delivery of marketing initiatives across all National Accounts. This role is essential to maintaining momentum, driving operational excellence, and enabling the team to effectively support the growth of existing national accounts while launching new ones. By owning day-to-day project execution and cross-functional coordination, the Channel Marketing Coordinator helps ensure initiatives move forward efficiently, accurately, and on time.

Requirements

  • Bachelor’s Degree from an accredited college or university required.
  • Minimum 2+ years of shopper marketing, brand activation, brand marketing, or advertising agency experience.
  • Leadership skills: Ability to inspire and motivate cross-functional team projects.
  • Analytical skills: Ability to link strategies and objectives to develop a plan.
  • Strong creative problem solver: Ability to navigate complex challenges while establishing and attaining high standards.
  • Excellent communication skills: Strong consensus across a matrix organization and demonstrate the ability to send and receive information clearly and concisely.
  • Strong teamwork skills: Possess exceptional group facilitation skills and the ability to build strong working relationships.
  • Strong planning/organizing skills: Capable of managing multiple projects simultaneously.
  • Experience leading and facilitating project efforts.
  • Proficient Computer skills: Microsoft Office (Excel, PowerPoint, Word, Outlook).
  • Team oriented attitude and approach to responsibilities.
  • High sense of urgency.

Responsibilities

  • Support the Channel Marketing team in the development and execution of marketing strategies aligned to specific channel and customer requirements, contributing to growth and new account acquisition.
  • Provide thoughtful input, actionable insights, and marketing recommendations that support broader sales growth objectives.
  • Serve as the primary point of contact between Channel Marketing and internal creative resources, as well as external agency partners, ensuring clear communication, timelines, and deliverables.
  • Own the end-to-end management of battery label creation, implementation, and execution for all current and new National Account customers.
  • Manage the end-to-end development and execution of application guides for all current and new National Account customers.
  • Coordinate National Account trade show support, including pre-show planning, logistics, asset coordination, and on-site material readiness.
  • Lead defined project workstreams for specific accounts to provide flexible executional support and ensure priority initiatives stay on track.
  • Take ownership of a select group of smaller National Account customers to support training, development, and hands-on experience within Channel Marketing.

Benefits

  • Comprehensive healthcare benefits, company supported wellness program, onsite fitness center
  • Wide range of professional development opportunities, training, resources and tools
  • Competitive pay and bonus structure, saving and investment options that help you reach your financial goals and plan for your future benefits vary by office
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