Channel Marketing Analyst, Convenience

Ferrero•Parsippany, NJ

1d•$95,000 - $118,000•Hybrid

About The Position

We have a current opening for a Channel Marketing Analyst, Convenience and are actively reviewing applications. As the Channel Marketing Analyst, Convenience Store Channel you will be responsible for providing analytical insights, identifying opportunities for growth, and for creating presentations to support the initiatives of the company. You will also be responsible for creating scorecards to track and analyze sales performance and identify category trends. This position is hybrid, and will be based in our North American HQ in Parsippany, NJ. This role will report to the Channel Marketing Director, Convenience Stores.

Requirements

At least 3 + years’ CPG experience
Bachelor’s Degree required with concetration in business or related field preferred, M.B.A. is a plus
Data analytics experience and knowledge of Circana/IRI, AC Nielsen (ACN), ShopperSights, Spectra, Retail Link, RSI and EYC etc.
Sales experience a plus
Strong math, analytical, problem solving, and critical thinking skills
Detailed oriented with solid planning and organizational skills
Ability to manage multiple projects in a proactive and timely manner
Ability to generate positive relationships and foster a team environment
Ability to prioritize and multi-task while meeting project deadlines
Strong organizational agility and relationship building a must
Strong process improvement skills
Good communication skills, including strong writing and presentation skills
Proficiency in the Microsoft Office Suite and exceptional excel and PowerPoint skills
Ability to travel approximately 10%

Nice To Haves

M.B.A. is a plus
Sales experience a plus

Responsibilities

Support the Channel Marketing Director for the Convenience Store Leadership Team in the sales function
Support the strategic sales agenda for the channel and influence the internal & cross-functional commercial sales team to ensure the right resources and investment levels to win in highly competitive marketplace.
Coordinate and execute the sales internal process and oversee volume forecasts across Ferrero’s largest collective channel, specifically tentpole execution, innovation planning and display forecasting.
Lead Circana analysis for the channel every data period, working with the team on the insights that impacting the growth and performance of the channel.
Assist in management annual trade budget and work with shopper marketing team to create channel specific programs to grow Ferrero business.
Develop and execute new and innovative scorecards to analyze business performance and complete ad hoc requests for the sales and leadership teams.
Provide actionable insights on performance, trends and opportunities to the team.
Develop and maintain relationships with convenience account manages, cross functional teams and broker partners.
Manage the replenishment and inventory of strategic distributors while monitoring changes that may impact the business performance.
Project coordination of Indy Retail Blitz Support and key trade show support for independent C-store.
Analyze trade spend compared to sales performance and targets, providing updates to leadership.
Assist Channel Marketing Director in volume and trade discussions on a weekly basis ensuring team stays within budget and continues to drive sales, while achieving monthly volume targets.
Utilize data sources (i.e., Circana/IRI, ACN, Kantar, ShopperSights, Power BI, MSA, Retail Link, RSI, EYC, SAP) to analyze the data and create compelling sales stories.