Category & Retail Insights Analyst

GT'S Living Foods • Los Angeles, CA

6d • $85,000 - $125,000 • Hybrid

About The Position

The Senior Analyst, Category & Retail Insights turns retailer, category, shopper, and competitive data into decision-ready insights that improve GTLF performance. This role supports priority retailers and channels by building retailer-ready stories for JBPs/QBRs, resets, assortment decisions, and promotional strategy. The Senior Analyst partners with Sales, Trade Planning, Marketing, FP&A, and Supply Chain to ensure insights translate into actions tied to commercial levers (distribution, trade, price/pack, innovation) and are measured through closed-loop learning.

Requirements

• 4-6+ years in category management, retail analytics, syndicated data analysis, consumer/shopper insights, or CPG commercial analytics.
• Bachelor’s Degree (or equivalent experience) in Business, Marketing, Economics, Statistics, Data Analytics, or a related field.
• Strong business judgment and hypothesis-led problem solving; able to move from analysis to recommendations.
• Executive- and retailer-ready communication; clear storytelling with tight visuals and crisp takeaways.
• High attention to detail and data rigor; comfortable defending assumptions and definitions.
• Ownership mindset; dependable delivery under deadlines with strong prioritization.
• Advanced Excel and PowerPoint; ability to create clear retailer-ready stories.
• Strong analytic toolkit: descriptive/diagnostic analytics, basic statistics, test-and-learn measurement.
• Hands-on experience with syndicated/retail data sources (e.g., SPINS, NielsenIQ/IRI), POS/shipments, and competitive intelligence.
• Experience partnering with Sales, Trade Planning, Marketing, and FP&A to connect insights to commercial actions and measurement.

Nice To Haves

• Power BI proficiency preferred; ability to define requirements for dashboards and automated reporting.
• SQL and data modeling knowledge a plus.

Responsibilities

• Retailer & Category Insights (Core)
• Own category and retailer performance reporting for priority customers/channels; identify drivers, risks, and opportunities.
• Build retailer-ready stories for customer conversations (category leadership, shopper insights, competitive context, whitespace).
• Develop recommendations for distribution opportunities (voids, ACV expansion, assortment optimization) and support reset planning.
• Commercial Decision Support
• Partner with Director of Retailer and Consumer Insights and other team members to assess business performance gaps within your assigned brands.
• Create decision memos and “what to do next” recommendations for commercial leaders; clarify assumptions, risks, and confidence ranges.
• Partner with FP&A, Trade Planning, Demand Forecasting, and Account Executives to align insights with financial outcomes and measurement methods.
• Competitive & Market Intelligence
• Monitor competitive moves, innovation activity, pricing/pack shifts, and consumption trends; surface early signals and implications. Recommend competitive response.
• Maintain and improve competitor and category trackers; escalate “material change” alerts with recommended responses.
• Analytics Production & Data Quality
• Use syndicated data (e.g., SPINS, NielsenIQ/), POS, shipments, and internal data to produce accurate, repeatable analysis.
• Build scalable templates and automation-ready reporting; reduce manual work and improve speed-to-insight.
• Follow established QA and data governance standards; ensure outputs are customer- and executive-ready before release.
• Closed-Loop Learning
• Produce post-event readouts for key promos, launches, resets, and initiatives; capture learnings and update playbooks.
• Maintain a library of “known plays” by retailer/channel and share insights with the broader commercial team.

Benefits

• Health Insurance: Medical, Dental, Vision, and Life Insurance
• 401K with Matching
• Employee Assistance Program
• Discounts on the amazing GT’s product line (available for pickup at headquarters only)
• Corporate Discounts with our partners through LifeMart (concert & sporting event tickets, cell phone service, gifts, restaurants, hotels, childcare, and more!)

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 101-250 employees