Category Manager - South Regionals

Campbell's•Tampa, FL

1d•$87,900 - $120,900•Hybrid

About The Position

Campbell’s Snacks is looking for a dynamic and strategic Category Manager, South Region to help accelerate category and Campbell’s Snacks retailer growth, strengthen retailer partnerships, and bring thought leadership to some of our most important customers. This is an exciting opportunity to play a highly visible role at the intersection of consumer insights, category strategy, and retail execution while helping shape the future of iconic snack brands. As a key member of the Campbell Snacks Category Leadership Team, you will serve as a trusted advisor to regional retailers, leveraging data-driven insights to identify growth opportunities, influence decision-making, and deliver winning category strategies. You will partner closely with retailers and cross-functional teams to develop category and line reviews, delivering recommendations that drive category performance, strengthen strategic partnerships, and unlock mutual growth. You will track new item performance, develop shelf schematics and collaborate with key retailer decision makers aligning on priorities, insight needs and whitespace identification to drive Campbell Snacks strategic retailer partnerships forward. This person will use point-of-sale and shopper data to create clear actionable category recommendations. This role will focus across all Campbell Snacks products and categories.

Requirements

Bachelor’s Degree required
3+ years’ experience in Category Management or data analytics role in the CPG industry
3+ years IRI or Nielsen syndicated data experience
Excellent analytical skills and attention to details
Robust communication and interpersonal skills
Ability to think strategically
Problem Solving & Analytical Ability
Strong technical skills (ProSpace, Excel, PPT, Access, etc.)
POG software (Blue Yonder)
Thoughtful Storytelling

Nice To Haves

Master Category & Shopper Knowledge
Strategic storytelling
Fluid in planogram drawing
High degree of self-motivation and discipline
Exceptional organization and communication skills (both written & verbal)
Excels at math, analytics, and problem-solving
Ability to work with a wide variety of individuals within the organization and maintain regular contact with all stakeholders
Team oriented with the ability to work independently
Initiative and ability to work with various individuals and groups inside and outside the company progressing towards a common goal

Responsibilities

Proactively develop collaborative relationships with our retail partners to be viewed as a trusted resource for category insights and objective growth opportunities
Actively advise Retailers partners on category and shopper centric opportunities to grow market share
Leads the development of category strategy and assists customer with integrated category strategy development
Leads strategic and tactical recommendations on the Distribution, Shelving, Merchandising and Pricing (DSMP) goals to improve overall category performance.
Responsible for developing customer specific presentation of relevant consumer insights, competitive responses, and new item/category selling strategies.
Actively lead and participate in preparation of line reviews and reoccurring customer category reviews, JBP plans, and Top to Top meetings.
Lead comprehensive understanding of plan-o-gram insights and assortment to help identify and drive strategic sales opportunities and customer growth objectives.
Develops strong working relationships with category leadership, buyers, and cross functional departments.
Provides distribution forecast on managed accounts as input into Campbell Snacks IBP cycle