Category Insights Analyst (Specialty Small Format)

Mark Anthony GroupChicago, IL
Onsite

About The Position

The role is responsible for analyzing point-of-sale scan and household panel data across total US, markets, and retailers. This role will work with the manager to develop fact-based data presentations and reports that lead to better assortment and merchandising decisions for national accounts and key regional retailers. Supporting category management and shelf validation tasks on an ad-hoc basis.

Requirements

  • Preferably 1 + years of proven category insights experience in the Consumer-Packaged Goods (CPG) industry, leveraging syndicated scan & household panel data platforms (Circana, Numerator)
  • Strong technical skills in Microsoft Excel (Pivot Tables, V-Lookups, formulas) and other Third-Party software applications (Qlikview)
  • Strong data visualization skills in PowerPoint
  • Eagerness to learn new concepts, analytics, and technical applications

Responsibilities

  • Analyzing market trends to identify emerging segments, consumer preferences, and shifts in the market.
  • Interpreting sales data to provide insights on performance metrics.
  • Use various data sources, including retail sales data, household panel data, syndicated and custom research, and market analysis. Work with manager to interpret and translate complex data sets into clear and actionable recommendations for the business.
  • Monitoring and analyzing competitors' strategies, market positioning, trends, sales performance.
  • Developing strategies for category management, including product assortment and pricing strategies.
  • Data analysis and insights
  • Reporting and dashboards
  • Tracking and monitoring performance
  • Impacts retailer decisions, such as product assortment, shelf placement, and merchandising strategies.
  • Collaborate w/Sales on strategies tailored to region or territory, considering local market conditions/customers.

Benefits

  • Competitive annual salary from $70,000 to $80,000
  • Bonus plan designed to recognize company performance and individual contributions
  • Comprehensive health and welfare benefits
  • Company matching 401(k) contributions
  • Paid time off including annual leave, paid sick time and holidays
  • Extensive opportunities for training, development, and career growth
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