Campaign Specialist

Service Corporation International•Westminster, CA

6d•$25 - $26

About The Position

Our associates celebrate lives. We celebrate our associates. This role coordinates and executes sales prospecting programs and campaigns that boost lead procurement and activities to generate additional sales leads.

Requirements

Minimum of Associate degree in business, marketing, communications, related field or equivalent experience
Minimum of 1 year of related experience
Ability to collaborate with marketing and the respective sales teams
Ability to manage a high number of small tasks related to lead generation and management of assigning leads
Ability to accurately and carefully maintain lead records and their status in Salesforce to facilitate lead assignment, reporting and tracking of leads into opportunities.
Ability to build strong relationships with Sales team
Generally works indoors at company or commercial locations
May attend outdoor functions
Standard business dress is required
Sitting continuously for many hours per day, up to 6 hours per day
Standing for extended periods, as required
Physical effort requiring manual dexterity is required, includes paperwork, calculators, computers and phone usage
Prepare, pack, lift, load, transport required training materials and equipment
Working a number of evenings every month
Travel 3-4 weeks per month.

Responsibilities

Coordinate Prospecting Programs & Campaigns Regularly: Seeks seminar prospects from the company and commercial contacts
Checks email
Updates RSVP event status
Orders supplies
Maintains supply of on-hand marketing materials; orders as required
Checks Salesforce system lead status and updates as appropriate
Executes integrated sales & marketing demand generation campaigns by scheduling, administering and coordinating activities which may include one or more of the following: Grassroots events Location Showcase events Seminars Affinity Relationships Direct Mail (Oversight) Branding Other events
Securing payment, permits, legal contacts and insurance, as required
Ensure sales team have materials necessary to support the event
Ensure materials used by the market adhere to branding standards
Logistical support
Collaborate with Sales Teams
Ensures leads are assigned within 24 hours of event.
Presents qualified opportunities to the sales team, providing necessary meeting notes and company research
Participates in weekly sales meetings to communicate event schedules, deadlines and progress.
Reports on event or program costs
Makes suggestions and recommendation to improve future activities
Reporting/Training
Reports details and frequency of Salesforce related training.
Reports on event/campaign lead generation
Maintains detailed monthly and quarterly metrics reports of all lead generation programs.
Track all campaigns and leads via Salesforce.
This is not intended to be an all-inclusive list of the essential functions or duties related to this job