Business Marketing Manager, OneSpace (Office: Cambridge, MA)

Philips•Cambridge, MA

11d•$109,200 - $174,720•Onsite

About The Position

As Business Marketing Manager, OneSpace, you will shape how Philips serves the North American healthcare market by leading the go-to-market strategy and execution for the OneSpace digital platform. OneSpace delivers advanced analytics, predictive insights, remote device management, and operational optimization tools, and you will drive awareness, adoption, and expansion across hospitals, health systems, and clinical settings. Working cross-functionally with product, Sales, Customer Success, and Marketing, you will position the platform as a must-have solution that improves uptime, utilization, and data-driven decision-making.

Requirements

Bachelor's Degree in Marketing Business, or equivalent field
5+ years working in a high technology / healthcare environment
Proven experience launching and scaling digital/SaaS platforms with strong knowledge of U.S. healthcare buyer journeys, stakeholder mapping, value-based selling, sales channel development, and customer-facing presentation skills.
Results-driven, self-starting leader with strong project management, analytical/problem-solving skills, creativity to overcome roadblocks, and the ability to set priorities and deliver on time and on budget.
Excellent communicator and collaborator—skilled in marketing automation and CRM (Salesforce), global team facilitation, C‑suite and practitioner engagement, and building effective cross-location relationships with high energy.

Nice To Haves

MBA preferred

Responsibilities

Develop and execute comprehensive go-to-market strategies and multi-channel campaigns for the OneSpace platform, including positioning, messaging, content strategy, and sales channel enablement.
Define persona-based customer value propositions, offer design, pricing guidelines, and customer-facing collateral focused on ROI, benchmarking, uptime, utilization, and business continuity.
Build and optimize the customer engagement journey and digital marketing programs targeted at HTM, IT, C‑suite, and operational stakeholders to drive awareness, adoption, retention, and platform stickiness.
Support pre- and post-sales customer engagements and partner with Sales and Customer Success to create enablement tools, playbooks, case studies, and roadmap-informed feedback loops.
Track and report key marketing metrics (pipeline influence, lead quality, CAC, retention, adoption), collaborate cross-functionally on performance and compliance, and provide North America market input to global strategy.