Business Development Representative

MotionToronto, ON
Remote

About The Position

Motion is seeking a Business Development Representative (BDR) to join their sales team. This role is described as a "jack-of-all-trades" position at the front of the sales pipeline, requiring flexibility to adapt to changing priorities. Responsibilities may include working the inbound engine, re-engaging existing customers, running retention and win-back plays, and supporting event pushes. The role offers significant opportunity for growth and impact due to Motion's strong product-market fit and the unique opportunity to help shape an early-stage function. The BDR will work directly with the Head of GTM and a top-performing Mid Market AE.

Requirements

  • 1+ years of outbound or high-velocity sales experience.
  • Experience working phone, email, and LinkedIn.
  • Genuinely AI-native, already using tools like Clay, Claude/ChatGPT, and automation in daily workflow.
  • Strong writing skills and a clear understanding of what makes cold outreach effective.
  • Ability to balance volume with crafting great messaging.
  • A sharp eye for list quality, ability to identify cohort conversion issues, articulate reasons, and provide reasoning for improvement.
  • Commercially sharp, comfortable holding credible conversations with growth and creative leaders at mid-market DTC brands and agencies.
  • Low ego, focused on rapid improvement.
  • Self-directed, able to set pace, own numbers, and understand goals without constant direction.
  • Extremely ambitious and unafraid of the grind.

Responsibilities

  • Flex across the full go-to-market surface depending on where the business needs you most.
  • Drive net-new pipeline by hitting high-fit mid-market accounts, segmenting CRM signals (triggers, lookalikes against closed-won, re-engagement on closed-lost, event attendees, etc.) and cold ICP whitespace.
  • Work the lists with the team, defining CRM cohorts and trigger plays to attack together (lookalikes against closed-won, re-engagement on closed-lost, event attendees, intent-signal triggers, cold ICP whitespace).
  • Execute against defined plays, surface what's working and what isn't, and feed that back to sharpen targeting over time.
  • Write outreach worth replying to, including emails, LinkedIn messages, follow-ups, and cold call openers, adapting messaging to the prospect and signal.
  • Use Motion's internal AI product, Runneth, to ship custom apps and personalized assets as part of high-intent plays.
  • Work replies tightly with the manager to diagnose intent, qualify against SAL criteria, and convert to booked meetings.
  • Surface what's converting (and what isn't) back to the team to enable function compounding.
  • Approach prospects as future partners, not leads to be closed, utilizing a collaborative outbound process.

Benefits

  • Competitive compensation package
  • Equity for all employees
  • Health benefits from day one
  • Monthly health & lifestyle stipend
  • 20 days of PTO
  • 1,500 work-from-home stipend
  • Remote-first with hybrid flexibility
  • Optional hybrid work in office spaces (Toronto, Montreal, Vancouver, Porto)
  • Opportunity for impact as an early team member
  • Team connection through virtual means (Roam) and in-person events (week every two months, summer company retreat)
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