Business Development Representative

Informa Group Plc. • Irving, TX

31d • Hybrid

About The Position

The Business Development Representative is an entry-level sales role focused on building and qualifying the sales pipeline for our events. As the first point of contact for prospective clients, this position offers exceptional growth opportunities, mentorship, and support to drive revenue generation.

Requirements

• Bachelor’s degree in Business, Marketing, Communications, or related field, or equivalent working experience.
• 1-3 years of experience in sales, customer service, or business development preferred.
• Interest in developing a career in B2B sales.
• Familiarity with Salesforce CRM and sales automation tools preferred.
• Strong verbal and written communication skills with professional phone presence.
• Excellent time management and attention to detail.
• Proficiency in Microsoft Office Suite, CRM platforms, and sales tools.
• Comfortable with cold calling and email outreach.
• Self-motivated and able to work autonomously.
• Coachable and eager to learn.
• Persistent and resilient when facing rejection with positive attitude.
• Detail-oriented with strong follow-through on commitments and deadlines.
• Team player with collaborative mindset and willingness to support colleagues.
• Results-driven with competitive nature and commitment to exceeding targets.
• Flexible and adaptable to changing priorities, processes, and market conditions.

Responsibilities

• Conduct cold calls and email campaigns to generate leads.
• Qualify inbound leads from marketing, website inquiries, and trade shows.
• Research business opportunities and schedule discovery meetings.
• Maintain accurate lead data in Salesforce CRM.
• Update and manage client and prospect contact information.
• Research company profiles and decision-makers.
• Ensure data accuracy and create targeted prospect lists.
• Track and report lead performance metrics.
• Use Salesforce to track client interactions, opportunities, and forecasts that are up to date and accurate.
• Follow up on payments and resolve issues with Finance.
• Address customer inquiries and escalate complex cases.
• Support sales managers with research and proposals.
• Build relationships with early-stage prospects.
• Conduct introductory calls and qualify opportunities.
• Transition leads to sales reps and maintain follow-up schedules.
• Collaborate with marketing to improve campaigns.
• Daily call and email targets.
• Weekly lead generation quotas.
• Monthly/quarterly sales targets.
• Marketing qualified lead (MQL) conversion rates.
• Timely follow-up on all marketing qualified leads within established SLA timeframes.

Benefits

• Great community: a welcoming culture with in-person and online social events, our fantastic Walk the World charity day and active diversity and inclusion networks
• Broader impact: take up to four days per year to volunteer, with charity match funding available too
• Career opportunity: the opportunity to develop your career with bespoke training and learning, mentoring platforms and on-demand access to thousands of courses on LinkedIn Learning. When it’s time for the next step, we encourage and support internal job moves
• Time out: 25 days annual leave, rising to 27 days after two years, plus a birthday leave day and the chance to work from (almost!) anywhere for up to four weeks a year
• A flexible range of personal benefits to choose from, plus company funded private medical cover
• A ShareMatch scheme that allows you to become an Informa shareholder with free matching shares
• Strong wellbeing support through EAP assistance, mental health first aiders, a healthy living subsidy, access to health apps and more
• Recognition for great work, with global awards and kudos programmes
• As an international company, the chance to collaborate with teams around the world

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Number of Employees: 5,001-10,000 employees