Business Development & Marketing Manager

Faurecia•Auburn Hills, MI

72d•Remote

About The Position

The Business Development & Marketing Manager is responsible for defining and executing product line strategies by translating market intelligence, customer insights, regulatory requirements, and industry megatrends into strategic plans, prioritized product portfolios, and innovation roadmaps. This role drives cross-functional alignment across marketing, sales, engineering, and manufacturing to develop and deliver competitive, profitable, and customer-centric solutions that strengthen FORVIA's market position and support sustainable business growth. The successful candidate brings a minimum of two years of experience in at least three of the following areas: Business Development and/or Business & Strategic Planning, Product Engineering, Customer Experience, Marketing, and Sales, leveraging this diverse expertise to identify market opportunities, shape product strategies, enhance customer value, and drive commercial success.

Requirements

Minimum 5 years in product development, project management, or commercial roles within automotive or mobility sectors
Minimum 3 years in a customer‑facing role (program management, sales, or equivalent)
Minimum of a Bachelor of Science Degree in Engineering or Business
Minimum of 2 years of experience in three (3) or more of the following areas: Business Development and/or Business & Strategic Planning, Product Engineering, Customer Experience, Marketing, Sales
Lead cross-functional teams in a highly collaborative environment
Knowledge of manufacturing and assembly processes
Knowledge of product development processes
Working Knowledge of marketing, costing, and sales
Strong written and oral communication skills
Project Management Skills
Results oriented & customer focused
Teamwork & collaboration
Strong business acumen

Responsibilities

Maintain deep knowledge of markets, competitors, technologies, and regulatory environments impacting the product portfolio
Analyze customer requirements, standards, and emerging trends; translate them into clear product and innovation implications
Support business units, sales, marketing, engineering in interpreting Voice of Customer (VOC) data
Identify and quantify market growth opportunities to support strategic and portfolio planning
Drive innovation using a disciplined, science‑based and business‑focused risk/benefit approach
Use internal tools & AI to develop market pricing models and internal cost structures
Develop marketing materials and displays for technology shows and conventions with support from the Communications team
Define, maintain, and communicate product roadmaps aligned with market demand, business strategy, and technology readiness
Establish market‑based prioritization criteria for innovation and development investments
Provide market, customer, and competitive input for innovation and acquisition milestone decisions
Guide innovation projects to ensure functional performance, customer value, and FORVIA competitiveness
Develop product positioning, value propositions, and technical‑market rationale to support RFQs
Contribute to sales tools, product communication materials, and customer presentations
Support value‑based pricing strategies in collaboration with sales, costing, and engineering
Represent product line value and capabilities in customer discussions and technical‑commercial reviews
Convert customer and market requirements into clear product and process objectives with technical leaders
Support and oversee technology and manufacturing development programs to ensure expected cost, quality, and performance outcomes
Enable effective collaboration between customer and internal project leaders during technology development
Provide structured and regular reporting on product line performance, roadmaps, and innovation progress
Ensure compliance with internal policies, management standards, and Code of Ethics
Promote collaboration, knowledge sharing, and cross‑functional alignment