Business Development Manager – Fitness Industry

Zenoti•Seattle, WA

3h•$80,000 - $95,000

About The Position

Zenoti provides an all-in-one, cloud-based software solution for the beauty and wellness industry, enabling users to manage online appointment bookings, POS, CRM, employee management, inventory, and marketing. The platform helps clients streamline systems, reduce costs, and improve customer retention and spending. Zenoti powers over 30,000 salons, spas, medspas, and fitness studios in more than 50 countries, including global brands like European Wax Center and CorePower Yoga. The company has achieved a $1 billion unicorn valuation, raised an $80 million investment from TPG, and was recognized as a Great Place to Work CertifiedTM for 2021-2022. This role is focused on aggressively expanding Zenoti's presence in the fitness market. It is a relationship-building position, not a closing role, where the individual will build Zenoti’s presence in the fitness community through events, networking, partnerships, and warm introductions to feed a high-performing sales team. The ideal candidate has an extensive network within the fitness industry, including gym owners, boutique studio operators, fitness franchise contacts, and industry insiders.

Requirements

5+ years of experience in the fitness industry
Proven existing network of gym owners, studio operators, or fitness brand decision-makers
Track record of using relationships and events to generate business opportunities
Natural networker and connector — you’re energized by meeting new people and building community
Strong communication and storytelling skills; able to convey Zenoti’s value clearly and compellingly
Organized and self-directed — able to manage a regional territory and events calendar independently
Comfortable with CRM tools (Salesforce, HubSpot) and tracking pipeline activity
Willingness to travel regionally for events, conferences, and prospect meetings

Responsibilities

Leverage your existing network and continuously build new relationships with independent gym operators, multi-location fitness brands, franchise groups, and key ecosystem players (equipment vendors, consultants, fitness associations). Be the face of Zenoti in the fitness community.
Identify, plan, and execute local events — roundtables, lunch-and-learns, gym owner meetups, and co-branded partner events — that bring qualified prospects into Zenoti’s orbit. Own the event calendar from ideation to follow-up.
Represent Zenoti at key fitness industry events (IHRSA, Club Industry, Boutique Fitness Summit, etc.). Work the floor, set meetings, and ensure Zenoti is a recognizable and respected name in every room you enter.
Convert relationships and event attendees into qualified opportunities. Hand off warm, well-documented leads to the Account Executive team with full context and deal-readiness notes. You’re measured on pipeline created, not deals closed.
Identify and cultivate strategic partnerships with fitness equipment brands, POS providers, gym design firms, and fitness consultants who can refer Zenoti to their clients.
Stay close to what’s happening in the fitness industry — who’s growing, who’s struggling, what operators care about — and feed those insights back to marketing and product.