Business Development Manager
About The Position
Business Development Manager Menomonee Falls, WI At Tailored Label Products (TLP), we design and manufacture high-performance labeling solutions for demanding industrial, technical, and engineered applications. We have established a strong foundation and are now embarking on a new phase of accelerated growth to significantly scale our organization. As we expand into new markets and elevate our commercial strategy, we are adding a Business Development Manager to drive our top-of-funnel growth. This role focuses on driving market development, strategic targeting, and early-stage engagement to increase the flow of qualified leads. Your goal is to prime opportunities for the sales team; this is a pure development role, not a closing position. Once a prospect meets defined criteria, you will facilitate a seamless, well-documented handoff to the Sales team. Reporting directly to the VP of Sales, you will serve as the architect of our growth engine. In this role, you will hold full accountability for the marketing budget and resources, with the authority to deploy them to maximize ROI. In leading our Marketing Specialist, you will translate high-level business goals into a unified, high-performing lead generation machine, optimizing the marketing budget to ensure every dollar results in aligned, measurable, and aggressive top-funnel execution. Role Overview The Business Development Manager owns TLP’s early-stage growth engine. You will identify emerging markets, research prospective accounts, engage senior decision-makers, and qualify opportunities based on technical and financial fit. This role requires a strategic, analytical approach to pipeline creation and a strong partnership with Marketing, Sales, Engineering, and Operations.
Requirements
- Bachelor’s degree in business or a related field; MBA preferred.
- Minimum of 3+ years of business development or sales management experience, ideally within manufacturing or industrial products.
- Experience leading direct reports or cross-functional initiatives.
- Strong proficiency in HubSpot (or similar CRM) and Microsoft O365.
- Analytical, research-driven, and comfortable owning a strategic pipeline generation
Responsibilities
- Strategic Market Development
- Prospecting & Early Engagement
- Qualified Handoff to Sales
- Cross-Functional Collaboration
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What This Job Offers
Job Type
Full-time
Career Level
Manager
