Business Development Manager

GYMGUYZ Northern Virginia•Fairfax, VA

15h•Hybrid

About The Position

GYMGUYZ is seeking a results-driven Business Development Manager to drive revenue growth, build strategic partnerships, and expand the GYMGUYZ brand. This role involves leading sales efforts for both B2B and B2C channels, mentoring Master Trainers, and increasing brand awareness within the community. The ideal candidate is highly motivated by commissions and performance, enjoys face-to-face sales, and is passionate about health and wellness.

Requirements

Proven experience in sales, business development, account management, or revenue generation.
Strong track record of achieving or exceeding sales goals.
Experience with B2B sales, networking, and community engagement required.
Excellent communication, presentation, and relationship-building skills.
Comfortable with prospecting, cold outreach, networking, and closing sales.
Self-motivated, competitive, and highly driven by performance incentives and commissions.
Strong organizational and CRM management skills.
Proficiency with Microsoft Office and CRM platforms.
Reliable transportation and valid driver’s license.

Nice To Haves

Leadership experience coaching or mentoring sales professionals preferred.

Responsibilities

Drive monthly B2B and B2C sales goals and revenue targets.
Develop and execute local sales strategies that generate consistent lead flow.
Build, manage, and maintain an active sales pipeline through prospecting, networking, referrals, outreach, and lead follow-up.
Make high-volume outbound and inbound lead calls to prospective B2B and B2C clients.
Confidently close sales calls by converting leads into scheduled appointments, assessments, and business meetings.
Schedule and secure B2B partnership meetings with decision-makers in corporations, schools, healthcare organizations, residential communities, and local businesses.
Book initial fitness assessments for prospective B2C clients and ensure a seamless handoff to the Master Trainer team.
Follow up consistently with warm leads, inactive prospects, referral opportunities, and community contacts to maximize conversion opportunities.
Conduct sales presentations, partnership meetings, and discovery conversations.
Identify upselling and cross-selling opportunities to maximize client value.
Track and report all sales activity, lead conversion metrics, booked assessments, and revenue performance within CRM systems.
Maintain accountability for individual and team sales performance.
Take ownership of the full sales cycle from lead generation through closing and onboarding.
Develop strategic partnerships with businesses, corporations, residential communities, assisted living facilities, healthcare providers, schools, and wellness organizations.
Generate corporate wellness opportunities and recurring business accounts.
Represent GYMGUYZ at networking events, health fairs, chamber events, and community initiatives.
Build and maintain a strong referral network within the local market.
Increase local brand awareness through grassroots marketing and relationship-building efforts.
Create opportunities that drive long-term business growth and community visibility.
Mentor and coach Master Trainers on consultation delivery, assessment effectiveness, and sales conversion strategies.
Review assessment performance, conversion rates, and sales metrics with Master Trainers regularly.
Support Master Trainers in improving communication, objection handling, and client relationship development.
Ensure Master Trainers understand and communicate the value of GYMGUYZ services effectively.
Promote accountability and consistent sales standards throughout the assessment process.
Partner with leadership to improve client onboarding, assessment systems, and retention strategies.
Support team development through ongoing coaching, accountability conversations, and performance feedback.
Maintain accurate reporting on pipeline activity, partnerships, revenue, and monthly goals.
Collaborate with leadership on growth initiatives and local market opportunities.
Ensure professionalism and exceptional client experience in every interaction.
Represent GYMGUYZ’s core values — Determination, Respect, Integrity, Versatility, and Excellence (DRIVE) — in all business relationships and team interactions.