Business Development Manager

Senstar•New York, NY

10d•Remote

About The Position

We’re hiring a Business Development Manager (BDM) to accelerate growth across the United States in one or more of our vertical markets, including Utilities, Data Centers, Corrections, Energy, Logistics, Airports, and Critical Infrastructure. This is a new business role built for someone who enjoys creating momentum from the ground up—identifying the right targets, opening doors, and turning early conversations into qualified opportunities. While we have a long history and proven solutions, we operate with an entrepreneurial, high-ownership mindset: we test, learn, refine, and execute quickly. You’ll work closely with Regional Sales and internal teams to ensure strong handoffs and sustained progress through the pipeline.

Requirements

Proven success in B2B business development, lead generation, or solution selling (enterprise / complex environments preferred)
Track record of building pipeline through outbound prospecting, consultative discovery, and stakeholder management
Ability to communicate credibly with technical and non-technical audiences and navigate complex buying groups
Strong organization, follow-through, and comfort juggling multiple pursuits without losing momentum
CRM proficiency (Salesforce preferred) and confidence working from activity metrics and pipeline targets
Willingness and ability to travel within the U.S. as needed

Nice To Haves

Experience selling into Utilities, Data Centers, Corrections, Energy, Airports/Transportation, Critical Infrastructure (or adjacent regulated environments)
Familiarity selling into OT (Operational Technology) or regulated, safety-critical environments common in utilities, energy, transportation/airports, data centers, and critical infrastructure
Familiarity with security technologies, critical infrastructure protection, or integrated solutions
Established network of end users, integrators, consultants, or channel partners in relevant verticals

Responsibilities

Execute a planned, structured prospecting strategy to identify, contact, and qualify new opportunities across assigned vertical(s)
Engage and develop relationships with End Users, System Integrators, Consultants, VARs, Distributors, and Partners
Conduct discovery meetings to uncover operational needs, risk drivers, stakeholder priorities, and buying triggers
Build account intelligence: stakeholder maps, purchasing pathways, timelines, and competitive landscape
Deliver tailored introductions, presentations, and value conversations aligned to vertical use-cases
Maintain disciplined CRM practices (e.g., Salesforce): activity logging, notes, next steps, stage progression, and forecasting
Collaborate with Sales to transition qualified opportunities and maintain velocity through the sales cycle
Re-engage dormant accounts and expand relationships where there is untapped potential
Provide market feedback on emerging trends, competitor activity, and signals that influence strategy
Participate in regular pipeline reviews with Sales Leadership and own performance against KPIs