Business Development Manager - Bestway and Costco

AG Barr

3d•Onsite

About The Position

This role is for a Business Development Manager responsible for the Bestway and Costco accounts. The position involves driving performance across revenue, market share, and profitability, managing commercial investments, and navigating complex relationships with internal and external teams. The ideal candidate will have strong commercial acumen, a collaborative approach, and a proven ability to deliver key sales fundamentals. AG Barr is a responsible business with a long history of building great brands, employing around 950 people in the UK, and is committed to its people, diversity, community, and minimizing environmental impact.

Requirements

Proven track record in FMCG account management (including head office exposure).
Demonstrated control over P&L, sales activations, and promotional investments.
Business-related degree or equivalent practical commercial experience.
Capability to develop, evaluate, and execute dynamic rolling activity plans and commercial activations.
High-level communication and negotiation skills, capable of influencing external buyers and internal cross-functional teams (Marketing, Supply Chain, eCommerce).
Strong coaching and collaborative leadership skills are essential.

Nice To Haves

People management experience is desirable.

Responsibilities

Achieve all agreed Key Performance Indicators by Customer within the agreed annual budget costings (e.g. Invoice Revenue, Customer Contribution, Market Share & Forecast Accuracy).
Manage and increase the overall Invoice contribution % through effective sku mix management.
Monitor promotional activity to ensure brand strategies are delivered within the account base.
Challenge key contacts within the account base to ensure maximum return on investment of promotional spend based upon analysis and evaluation of sales data.
Build, manage and network, at the appropriate level, of key contacts within the account base (Managers / Directors / Regional Marketing Managers) to support the wider BU team and in growing the business and developing customer relationships which deliver overall company objectives.
Target and communicate with the field sales force to ensure excellence in-store execution is delivered in line with AG Barr expectations.
Create relevant support material for field sales team (e.g., Visual Aids/Sales stories) and ensure they are delivered on time to facilitate monthly meetings and planning cycles.
Increase visibility and display effectiveness in order to raise the profile and importance of AG Barr products creating “Best in class” through accompaniment and motivating Field sales force.

Benefits

Competitive salary bench marked against market rates
Annual bonus scheme linked to business and individual performance
Defined contribution L&G pension with employer contribution
34 days holiday
Flexible holiday trading
Flexible cash pot to spend on benefits
Private Medical cover
Healthcare Cash Plan
Flexible benefits e.g. discounts & cashbacks, gym memberships, technology purchases etc
Life assurance
Save as you earn scheme
Staff sales discount
Free AG Barr products throughout your working day and staff sales
Ongoing professional development and access to Learning and Development programmes and content