Business Development Manager
About The Position
Every great customer relationship starts with a single opportunity. As our Business Development Manager, you'll help shape Rocket Farms' future by identifying new customers, expanding our presence within grocery, club, and mass retail, and creating strategic growth opportunities. Through initiative, relationship-building, and innovative solutions, you'll introduce Rocket Farms to new retail partners, increase our brand awareness, and help grow our business for years to come. This California-based role requires travel for customer visits, meetings, trade shows, and other industry events. Candidates must currently reside in California.
Requirements
- Bachelor's degree in Business, Marketing, or a related field preferred, or an equivalent combination of education and relevant experience.
- 5+ years of business development, national account management, or strategic sales experience selling into grocery, club, or mass retail customers.
- Demonstrated success identifying, developing, and securing new business opportunities while achieving sales and profitability objectives.
- Strong prospecting, relationship-building, presentation, negotiation, and business development skills.
- Proven ability to develop strategic sales plans, manage a robust sales pipeline, and successfully close new business opportunities.
- Experience with CRM, EDI, syndicated scan/category management data, and ERP systems (Microsoft Dynamics NAV preferred).
- Advanced proficiency in Microsoft Office, including Excel, PowerPoint, Outlook, and Word.
Nice To Haves
- Established relationships with grocery, club, or mass retail buyers and key decision-makers strongly preferred.
- Experience within the floral, horticulture, produce, perishables, or other consumer packaged goods (CPG) industries strongly preferred.
Responsibilities
- Partner with the VP of Sales and Marketing to identify and pursue strategic growth opportunities that support sales and profitability objectives within grocery, club, and mass retail.
- Develop new business by securing new retail customers and expanding Rocket Farms' presence across new banners, divisions, and regions.
- Build and maintain a robust sales pipeline through strategic prospecting, networking, industry relationships, and customer engagement.
- Develop trusted relationships with prospective retail buyers and key decision-makers by presenting innovative plant programs and tailored business solutions.
- Lead customer presentations, business reviews, and sales meetings that communicate Rocket Farms' value and support new business opportunities.
- Successfully transition new customer relationships to long-term account partnerships.
- Identify emerging market trends, competitive activity, and customer needs to uncover new business opportunities and strengthen Rocket Farms' market position.
- Represent Rocket Farms at customer meetings, trade shows, and industry events to expand brand awareness and cultivate new business relationships.
- Partner with Operations, Production, Customer Support, Marketing, Supply Chain, and Finance to ensure successful onboarding and execution of new customer programs.
- Collaborate across departments to support a seamless customer experience from initial opportunity through successful launch.
- Perform other duties as assigned in support of department and company objectives.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
