End User Business Development Manager - K-12

ASSA ABLOY • Austin, TX

2d • $90,000 - $132,000 • Remote

About The Position

We are seeking a driven and customer-focused Business Development Manager (BDM) to support our growth initiatives across the K-12 education vertical in North America. This role is an individual contributor position, responsible for directly engaging with end-user customers to uncover opportunities, build strong relationships, and drive adoption of HID’s physical access control and security solutions. The ideal candidate will have a proven track record in solution-based sales, particularly within physical access control, security, or related fields of technology. They will thrive in end-user engagement, consultative selling, and navigating complex sales environments to deliver value and measurable outcomes.

Requirements

• 5+ years of business development, sales, or account management experience in physical access control, electronic security, or related technology solutions.
• Clear understanding and experience with the end-user corporate culture, environment, and decision-making process K-12 market.
• Strong knowledge of how HID products and solutions fit within these vertical markets, and the ability to effectively align solutions to customer business drivers.
• Understanding of consultant community requirements and tools relevant to security system specification and deployment in industrial environments.
• Proficient technical knowledge of Physical Access Control Solutions (PACS), authentication technologies, and HID’s roadmap within PACS to support solution positioning and sales success.
• Familiarity with HID Global’s sales development ecosystem, including business segments, channel rationalization, and sales processes.
• Experience managing complex sales cycles with multiple stakeholders, including executive and operational decision-makers.
• Demonstrated success in consultative selling and solution positioning to end-user customers.
• Excellent communication, presentation, and relationship-building skills, with the ability to engage confidently with C-level and corporate management.
• Strong business acumen, organizational discipline, and time management skills, with a self-starter mindset and ability to work independently.
• Bachelor’s degree preferred; equivalent industry experience considered.
• Willingness to travel extensively within North America to meet customers and attend industry events.

Responsibilities

• Market Analysis & Expansion: Conducting market research to identify trends, opportunities, and potential clients across logistics, manufacturing, retail, and industrial sectors. Pursuing opportunities for market expansion within North America by exploring new accounts, regions, and growth segments.
• Client Engagement & Relationship Building: Building and maintaining strong relationships with key stakeholders and decision-makers, including security, IT, and operations leaders. Acting as a trusted advisor by understanding customer needs and aligning solutions to business and operational challenges.
• Sales Strategy & Execution: Developing and implementing effective sales strategies to meet or exceed revenue targets. Creating compelling value propositions tailored to industrial market clients, and managing the entire sales cycle from prospecting through to close.
• Solution & Product Expertise: Maintaining deep knowledge of HID’s physical access control solutions, including mobile credentials, and staying current with industry advancements to effectively communicate features, benefits, and differentiators.
• Cross-Functional Collaboration: Partnering with product development, marketing, engineering, channel, and customer support teams to ensure seamless solution integration, alignment with customer expectations, and successful project outcomes.
• Customer Education & Advocacy: Providing education, demonstrations, and training to customers on solution capabilities, installation considerations, and best practices. Representing HID at trade shows, industry events, and customer forums.
• Performance Tracking & Reporting: Monitoring and analyzing sales performance metrics, account activity, and pipeline health to evaluate strategy effectiveness and adjust approaches as needed. Providing feedback on market dynamics, competitive activity, and customer demands to leadership.
• Compliance & Integrity: Ensuring all sales activities adhere to relevant industry regulations, customer requirements, and company standards while maintaining the highest level of integrity and professionalism.

Benefits

• Competitive salary and rewards package
• Competitive benefits and annual leave offering, allowing for work-life balance
• A vibrant, welcoming & inclusive culture
• Extensive career development opportunities and resources to maximize your potential
• To be a part of a global organization that is pioneering the hardware, software and services that allow people to confidently navigate the physical and digital worlds

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Number of Employees: 5,001-10,000 employees