Business Development Manager for International Student Recruitment

Global University Systems (GUS)Toronto, ON
Remote

About The Position

Global University Systems (GUS) is a dynamic, inclusive, and diverse international network of higher education institutions focused on accessible and industry-relevant qualifications. GUS Canada, a subsidiary of GUS, is dedicated to innovative and accessible education supporting graduate success through industry-aligned partnerships. The Business Development Manager for International Student Recruitment will oversee all student recruitment, business development, account management, and marketing events for B2B channels within a designated country or region. This role involves collaborating with Global Directors to develop B2B channels and implement marketing and sales strategies to promote international student recruitment for GUS, representing one of their universities or colleges in Europe, North America, or Asia.

Requirements

  • Experience recruiting students from Turkey and/or CIS locations into Canada.
  • Speak Turkish and/or Russian.
  • Established and relevant agency network and solid relationships with key stakeholders in these agencies.
  • Solid understanding of industry trends to inform strategic planning and forecasting.
  • Experience sourcing agents from fairs, business trips, enquiries, referrals, in general searches in line with business development responsibilities.
  • Experience in generating new revenue from existing streams and accounts as well as identifying new opportunities.
  • Proven track record of identifying and supporting potential business partners and growing existing client relationships.
  • Experience performing client research including (but not limited to) meeting/engaging with key players in the industry.
  • Highly motivated character who strives for success in all areas.
  • Confident in delivery of workshops, presentations, holding conferences and being in front of the camera.

Nice To Haves

  • Salesforce or database management experience.

Responsibilities

  • Oversee all student recruitment activities, business development activities, account management and marketing events for B2B channels across the country or region.
  • Collaborate with the Global Directors to develop B2B channels and implement marketing and sales strategies to promote international student recruitment for GUS.
  • Represent one of our Universities or Colleges located in either Europe, North America or Asia.
  • Develop and train education agents on how to promote the brand you represent.
  • Source agents from fairs, business trips, enquiries, referrals, and general searches.
  • Generate new revenue from existing streams and accounts.
  • Identify new business opportunities.
  • Identify and support potential business partners.
  • Grow existing client relationships.
  • Perform client research, including meeting/engaging with key players in the industry.
  • Deliver workshops, presentations, and hold conferences.
  • Be comfortable being on camera.
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