Business Development Lead (Pipeline Builder)

Highland•Chicago, IL

34d•$70,000 - $80,000

About The Position

Inovus, a 25-year-old company specializing in custom business management solutions using low-code/no-code SaaS platforms like Monday and Creatio, is expanding its business development capabilities. They focus on CRM, workflow automation, team collaboration, and WorkOS solutions, often serving manufacturing companies and non-profit organizations. With the rise of AI, Inovus is exploring new opportunities for embedded AI and cross-platform automation. As a highly-rated partner with Monday and Creatio, Inovus is seeking an entrepreneurial Business Development Lead to build new connections and opportunities, complementing demand sourced from their platform partners.

Requirements

Experience in a business development, outbound, or early-stage sales role where pipeline had to be created (not inherited)
Demonstrated ability to generate meetings through cold outreach, networking, or events
Experience working in ambiguous or evolving environments with limited structure or defined process
Track record of high activity and persistence in the face of rejection or slow traction
Experience selling Services (technical, professional) vs. a product
Experience selling or supporting SaaS, workflow, or operational systems (e.g., CRM, project management, automation tools)

Nice To Haves

Experience in a “first seller” or early commercial hire role
Experience building or contributing to: outbound strategy, messaging development, ICP refinement
Experience leveraging: events / trade shows, strategic partners / referral channels
Experience working within a partner ecosystem (e.g., SaaS, channel, co-selling) and collaborating with external stakeholders to generate pipeline

Responsibilities

Own the front-end of the sales motion: creating access, generating qualified opportunities, and building pipeline with Blue Chip accounts through a combination of outbound, partner collaboration, and events.
Identify and prioritize Blue Chip accounts aligned to ICP.
Execute insight-driven outreach (email, LinkedIn, calls).
Test, refine, and evolve messaging through execution.
Convert cold → warm → qualified conversations.
Use outbound to open doors within partner-aligned accounts and reinforce strategic partner relationships.
Build & maintain relationships with Monday & Creatio AEs / AMs through value-driven engagement.
Clearly position Inovus’s ICP, use cases, and differentiators.
Collaborate on target accounts and opportunities to create mutual pipeline.
Provide visibility and follow-through to reinforce trust and drive repeat opportunities.
Identify high-value events aligned to ICP.
Schedule meetings in advance and convert on-site.
Own structured follow-up to drive pipeline conversion.
Support John (Principal) in advancing opportunities.
Research & account prep.
Executive summaries & 1-page business cases.
Scheduling, coordination, and follow-up.
Execute the sales playbook consistently.
Capture data, patterns, and feedback from outreach and live deals to identify what’s working and what’s not.
Translate insights into recommendations that refine messaging, targeting, and playbook effectiveness over time.
Share market and account insights back to partners to strengthen alignment and joint execution.