Business Development - Community Liaison

Georgetown Behavioral Health Institute•Georgetown, TX

4d•Onsite

About The Position

This position assists in the design, plan, and implementation of our new Business and Industry initiatives designed to advance the marketing plans and services of the hospital. The role involves assisting in identifying and evaluating new services and programs based on customer feedback, researching and gathering information for communication projects, and planning and organizing internal and external activities. The Community Liaison will also prepare strategic plans quarterly and perform related duties as requested. This role requires demonstrating effective prospecting, qualifying, and sales process skills, actively seeking business referrals, and meeting sales team standards. Maintaining a database of sales activities, participating in ongoing training, and supporting the company's referral communication program are also key aspects. Additionally, the position involves maintaining positive working relationships within the industry and with other key agents, supporting financial goals, and upholding organizational ethics and customer service standards. This job description is not intended to be all-inclusive, and employees may perform other related duties to meet the ongoing needs of the hospital.

Requirements

High School diploma/GED required
3 years in healthcare marketing and/or community relations, preferably in behavioral health.
Must possess excellent written and verbal communication skills.
Ability to take initiative, problem solve and follow through appropriately.
Knowledgeable of patient rights and laws pertaining to mental health and regulations pertaining to psychiatric nursing and the treatment of the mentally and emotionally disturbed patients.
Displays basic knowledge of treatment procedures; interventions common to acute psychotic as well as non-violent crises intervention practice, medical and psychiatric emergency procedures.
Communicate effectively with a variety of individuals and function calmly in situations, which require a high degree of sensitivity, tact, and diplomacy. Provide prompt, efficient, and responsive service.
Ability to exercise appropriate judgment in answering questions and releasing information; analyze and project consequences of decisions and/or recommendations.
Excellent written and oral communication English skills; skills in facilitating and/or co-facilitating process-oriented and didactic groups.
Ability to read, analyze, and interpret general business materials, professional journals, technical procedures, or governmental regulations.
Ability to write reports, business correspondence, proposals and grant submissions.
Ability to effectively present information both electronically and in person and respond to questions from clients, customers and the general public.
Ability to solve practical problems and deal with a variety of variables in situations where only limited standardization exists.
Ability to interpret a variety of instructions.
Ability to effectively plan sales strategy.
Ability to negotiate and build relationships.
Must successfully pass background check, drug screen, physical, and be able to provide positive employment references.

Nice To Haves

Bachelor's degree in marketing or related field or five years relative experience preferred.
Bi-lingual (English/Spanish) preferred

Responsibilities

Assists in identifying and evaluating new services and programs shared with administration after listening to customer feedback.
Assists in researching and gathering information and materials to develop public relations, marketing and other hospital communication projects.
Assists in planning, organizing and conducting various internal and external activities for department such as facility tours, health fairs, open houses, networking events, etc.
Prepares strategic plans on a quarterly basis.
Demonstrates effective prospecting and qualifying skills.
Demonstrates effective use of the SALES process with existing and prospective referral sources.
Asks for business referrals in each encounter.
Successfully meets sales team standards, including mix of scheduled appointments, cold calling, follow-ups, and discharge information drop-offs.
Maintains the data base system associated with sales activities.
Participates in ongoing self-study training of product knowledge and competitive offerings.
Takes responsibility for training for personal development.
Actively supports the company's ongoing referral communication and development program.
Maintains positive working relationships within the industry and with other key agents of the company.
Supports the company's and department financial goals.
Upholds the Organization's ethics and customer service standards.