Business Analyst

ZURU•Rogers, AR

About The Position

ZURU Beauty is experiencing explosive growth, driven by disruptive new brands and innovations. The Sales team is seeking an analytical, strong communicator with a passion for beauty to support the Walmart account. This role involves working with iconic brands like MONDAY Haircare and DAISE, and assisting in the launch of exciting new brands. The Business Analyst will be a commercially curious individual joining a fast-paced, insight-led team within a leading CPG business. This is a critical support role at the heart of the commercial operation, serving as the analytical engine for the Key Account team, transforming data into decisions and stories into strategy. The role includes end-to-end trade performance reporting, support for major retailer range reviews, and evaluation of promotional ROI, acting as the single source of truth for sales performance across the portfolio.

Requirements

Proficiency in Microsoft Excel (advanced: PivotTables, XLOOKUP, modelling) and PowerPoint; the ability to build clean, insight-led slides under pressure is a must.
Experience with at least one major retail data platform: Quantium, NIQ/NielsenIQ Scan, Circana/IRI, Coles 360, or similar.
Strong commercial instincts; the ability to look at a number and know whether it's telling a good story or hiding a problem.
Excellent attention to detail with the ability to manage multiple data streams and deadlines simultaneously.
Confident communicator who can distil complex data into clear, concise insights for non-analytical audiences.
Moves fast without sacrificing accuracy; knows when good enough is good enough, and when precision matters.
Takes ownership of their numbers and isn't afraid to challenge assumptions or push back with data.
Naturally collaborative; will work across Sales, Marketing, Finance, and Supply Chain and needs to build trust quickly.
Brings commercial curiosity; doesn't just report what happened, but wants to understand why and what to do about it.
Thrives in a high-growth, entrepreneurial environment where priorities can shift and no two weeks look the same.

Nice To Haves

1–3 years of experience in a Sales Analyst, Category Analyst, Commercial Analyst, or Account Executive support role ideally within FMCG, beauty, personal care, or consumer healthcare.
Experience working directly with major grocery or pharmacy retailers.
A Bachelor's degree in Business, Commerce, Marketing, Economics, or a related discipline.
Experience with data visualisation tools such as Power BI or Tableau.

Responsibilities

Own weekly, monthly, and ad-hoc trade performance reporting across key retail customers.
Build and maintain dashboards and scorecards that track sell-out, distribution, share of shelf, and promotional uplift.
Monitor and report on sales KPIs versus targets, identifying risks and opportunities and presenting findings to the wider commercial team.
Serve as the 'single source of truth' for your portfolio's sales data, ensuring consistency across internal reporting and customer submissions.
Analyse promotional activity and calculate incremental ROI, comparing results against forecast and prior period to evaluate effectiveness.
Support the development and post-evaluation of Joint Business Plan (JBP) activities, quantifying customer investment and return.
Flag promotion compliance issues and track retailer execution in-store and online.
Prepare customer-ready category and brand presentations to support range reviews, line extensions, and new product listings.
Leverage scan data and shopper insights (Quantium, NIQ/NielsenIQ, Circana/IRI) to build compelling category stories that support FMCG or beauty ranging decisions.
Track distribution gains and losses across SKUs, flagging delisted lines and recommending corrective strategies.
Support NPD (new product development) launches by modelling sales projections, tracking sell-in, and reporting on early sell-out performance.
Partner with Marketing to align promotional calendars, measure campaign performance, and support activation planning.
Work with Supply Chain and Demand Planning to flag forecast variances and ensure stock availability during key promotional periods.
Collaborate with Finance on trade spend accuracy, budget tracking, and monthly P&L commentary.
Support the broader Sales team with ad-hoc analysis, competitive benchmarking, and market intelligence.