Brand Portfolio Manager (Temp) - 3314
About The Position
The Retail Portfolio Manager is responsible for translating portfolio and innovation strategy into executable commercial plans that drive profitable growth across retail channels. This role serves as the bridge between Marketing and Sales, ensuring new product launches, price-pack architecture, and portfolio strategies are commercially sound, operationally executable, and aligned to customer and channel dynamics. The Portfolio & Commercial Strategy Manager owns commercialization readiness, price-pack strategy, retail activation planning, and portfolio mix optimization to ensure innovation and core products deliver both margin and volume growth. This is an individual contributor role with high cross-functional influence.
Requirements
- Translating portfolio and innovation strategy into executable commercial plans
- Driving profitable growth across retail channels
- Serving as a bridge between Marketing and Sales
- Ensuring new product launches, price-pack architecture, and portfolio strategies are commercially sound, operationally executable, and aligned to customer and channel dynamics
- Owning commercialization readiness, price-pack strategy, retail activation planning, and portfolio mix optimization
- Ensuring innovation and core products deliver both margin and volume growth
- High cross-functional influence
Responsibilities
- Optimize pack sizes and formats by channel and customer
- Strengthen price laddering to drive trade-up and margin improvements
- Identify new pack opportunities (e.g., club, multi-pack, premium tiers)
- Partner with RGM/Finance to align pricing, margin targets and pack architecture
- Evaluate portfolio performance to rationalize underperforming SKUs
- Own development of display-ready packaging and POS
- Define retail standards for how the portfolio shows up on-shelf and in display
- Ensure execution across warehouse and DSD environments
- Lead POS strategy for LTOs, promotions, and events
- Partner with Sales to improve in-store visibility and sell-through
- Monitor velocity, turns, and profitability
- Recommend renovations, resizes, or discontinuation
- Improve portfolio mix, margin and retail productivity
- Ensure portfolio remains aligned to channel dynamics and retail realities
- Translate in-market performance into actionable insights
- Identify whitespace based on retail performance and shopper behavior
- Identify opportunities to inform innovation and renovation pipelines
- Partner with Insights to evaluate performance trends
- Collaborate with Portfolio Managers to ensure alignment on strategy
- May be asked to perform additional duties as necessary
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
