Brand Management Intern

Ocean SprayLakeville, MA
Hybrid

About The Position

Ocean Spray's Beverage Innovation team is seeking passionate business leaders for an internship experience at all stages of the innovation cycle. This role explores new brands, categories, and capabilities for Ocean Spray, requiring a thought leader with an entrepreneurial mindset, a commitment to profitable growth, and an 'whatever it takes attitude'. The projects will have immediate business impact, and the intern will become a valued member of the team.

Requirements

  • Currently pursuing an MBA/Master’s degree and have completed the first year of the graduate program
  • Good energy, consumer empathy, open-mindedness, a positive “can-do” mindset
  • Strong P&L mindset
  • Self-starter who isn’t afraid to find their own answers
  • Analytical, organized, with significant attention to detail, and the ability to work autonomously
  • Confidence in presenting ideas and recommendations in front of Senior Leadership
  • Willingness to work in emerging Food & Beverage trends, including functional health
  • Proficient in Microsoft Word, Excel, and PowerPoint

Nice To Haves

  • 2+ years’ experience in CPG and its supporting industries (Brand, Agency, Insights, Sales, Finance, etc.)

Responsibilities

  • Developing strategy to commercialize a new brand
  • Building business cases through financial and qualitative exercises
  • Supporting sales & marketing strategies
  • Developing new-to-the-world products and packaging
  • Owning workstreams and reporting to an experienced Brand Manager

Benefits

  • Leadership panels
  • Learning sessions from various business functions
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