Brand Graphic Designer

ZQUARED•Chesterfield, MO

5d•$45,000 - $55,000•Onsite

About The Position

ZQUARED solves e-commerce problems for retailers with a sizable presence on Amazon & Walmart. Join a dynamic and rapidly growing Amazon agency poised to make a significant impact in the Amazon marketplace. We are an energetic firm founded on the principle of partnership, dedicated to helping brands navigate the complexities of Amazon and achieve profitable growth. We are committed to excellence, fostering strong, collaborative relationships with our clients, and delivering measurable outcomes that contribute directly to their bottom line. Our internal culture values collaboration, innovation, and a relentless focus on quality. The position of the Brand Graphic Designer will be responsible for creating and maintaining visually compelling product listings and stories on Amazon Seller Central. This role involves close collaboration with brand managers and ppc specialists to enhance the client’s Amazon presence and drive sales.

Requirements

A minimum of 2 years of professional graphic design experience is required
A compelling portfolio displaying high-quality work with a clear emphasis on e-commerce projects.
Expert-level proficiency in Adobe Creative Suite, particularly Photoshop and Illustrator. Familiarity with other tools, such as InDesign, is beneficial.
Bachelor’s degree in Marketing, Communications, Business, or a related field, or equivalent experience.
Hands-on experience with the Helium10 program for keyword research, listing optimization, and performance tracking.
Basic product photography skills and photo editing, retouching is a plus.
Deep understanding of Amazon Seller Central, including best practices for creating and managing product listings.
Experience using Google Workspace tools for document creation, project management, and communication.
Ability to work on-site while coordinating effectively with a remote team.
High level of accuracy and attention to detail in all work, ensuring all listings are free of errors and aligned with brand guidelines.
Ability to think creatively and strategically to develop innovative solutions that enhance product listings and increase sales.

Nice To Haves

Previous experience in the e-commerce industry, specifically with Amazon.
Proficiency in design software such as Adobe Creative Suite (Photoshop, Illustrator, InDesign).
Ability to analyze data and metrics to make informed decisions and improvements to product listings.

Responsibilities

Design and produce high-converting, visually appealing product images that adhere to Amazon’s specifications, style guides, and best practices. This includes white background, infographics, lifestyle image compositing, and basic product photography.
Design visually rich modules and layouts for Amazon Enhanced Brand Content (A+ Detail, Premium A+ Content, and Brand Story) and Amazon Storefronts, translating brand stories and product information into compelling visual narratives.
Conduct targeted keyword research using industry-specific tools such as Helium10 to identify high-value search terms relevant to client products. Write clear, concise, benefit-driven, and SEO-optimized copy for Amazon listing titles, bullet points, and back-end keywords. This blend of design and SEO copywriting reflects the integrated approach necessary for success within the Amazon ecosystem.
Support the development of visually appealing and SEO-optimized product listings on Amazon Seller Central, ensuring consistency and accuracy.
Assist in crafting engaging and compelling product stories that enhance customer experience and drive sales.
Uphold and maintain consistent brand identity, tone, and messaging across all visual and written materials created for each assigned client.
Efficiently manage multiple design and copywriting projects simultaneously, ensuring adherence to deadlines and maintaining high-quality standards. Organize project files systematically and track progress effectively in a fast-paced startup environment, potentially contributing to the refinement of creative workflows.
Work with in-office and remote employees to produce cohesive and effective content. Provide feedback and guidance to ensure all content meets brand standards.
Maintain effective communication with brand managers and brand partners to make necessary content changes.
Use Helium10 to conduct keyword research, track product performance, and optimize listings for better visibility and sales.
Conduct research on new brands and products to enhance listings and content.
Utilize Google Workspace (formerly G Suite) for project management, communication, and collaboration with remote team members.
Create and organize content folders, prepare and edit content templates.
Support both variation and non-variation listings on Amazon and Walmart, including handling Amazon catalog and brand registry case work.
Play a pivotal role in adding and optimizing Walmart listings, ensuring they capitalize on growth opportunities.
Utilize Amazon’s Manage My Experiments feature to conduct A/B testing on content updates, working closely with the Brand Content team to optimize listing performance.
Implement keyword strategies to enhance product discoverability and maximize visibility on Amazon and Walmart.
Stay updated on platform policies, guidelines, and industry trends to ensure all listings are compliant and competitive.
Submit and monitor content submissions for approval.
Prepare for and participate in meetings with brand partners, creating content as needed.
Assist in follow-up tasks after meetings to ensure all action items are addressed.
Participate in webinars and training sessions.
Regularly review and audit brand content to ensure consistency and quality.
Handle additional responsibilities as needed, providing flexibility in tasks.