Brand Experience & Community Manager

Slate FlosserSpokane, WA

About The Position

The Brand Experience & Community Manager owns how Slate shows up in the world and how our community feels seen. This role is about building a brand movement — creating a place where people belong and want to be part of what Slate is becoming. Through partnerships, PR, collaborations, events, influencer relationships, UGC, and social, the Brand Experience & Community Manager brings the Slate brand to life and turns customers into a true community.

Requirements

  • 3–6 years of brand marketing, PR/Media or community experience
  • Strong taste — instinctive sense for what feels on-brand and what doesn't
  • Operationally sharp — comfortable juggling timelines, vendors, and budget
  • Naturally relational — people want to work with them
  • Self-directed and comfortable building from scratch
  • Excited about Slate's mission and the kind of community we're building

Nice To Haves

  • Experience with Roster (Affiliate Platform), Impact (PR Platform), Home from College (UGC), Planoly (Social Posting)

Responsibilities

  • Define and nurture the Slate community — what it feels like, who it serves, how it grows
  • Identify community-led growth opportunities and rituals that turn customers into advocates
  • Drive enrollment and engagement of Slate's loyalty program, executing strategy within community, media, and partnership channels.
  • Source, pitch, and close brand partnerships and collaborations aligned with Slate's vision
  • Plan and execute events that build community and deepen brand affinity and also are on budget
  • Own the partnership pipeline — outreach, negotiation, contracts, deliverables, recap
  • Manage the day-to-day relationship with the PR firm
  • Set quarterly priorities, review pitches, and approve outreach lists
  • Track press placements and ensure brand consistency in all earned coverage
  • Build the founder and brand thought leadership platform — speaking opportunities, podcasts, panels, op-eds
  • Identify the narratives and points of view Slate should be known for
  • Coordinate with the PR firm on thought leadership pitches and prep
  • Build and maintain Slate's creator and influencer network
  • Run gifting, seeding, and paid creator programs end-to-end
  • Track and report on campaign performance (engagement, conversions) and optimize accordingly
  • Manage influencer budget, including product giveaways, paid partnerships, and ROI efficiency
  • Source, organize, and amplify user-generated content across owned channels
  • Coordinate campaign timelines, deliverables, and stakeholders across creative, social, partnerships, and PR
  • Track and report on campaign performance, delivering insights and optimizations for future launches
  • Direct the Social Media Contractor's scope of work — content calendar, post approvals, brand voice guardrails
  • Review performance alongside CGO and iterate on what's working

Benefits

  • Unlimited PTO
  • 6 standard paid holidays
  • 401(k) plan
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