Brand Design Lead

Spellbook

3d • $150,000 - $200,000

About The Position

Spellbook is hiring a Brand Design Lead to shape the company’s brand across sales materials, digital experiences, events, and in-person activations. The role owns projects from concept through delivery, sets a high standard for crafted, information-dense materials, and leads the development of generative brand systems and AI tools to scale brand work across the company.

The Brand Design Lead will work as a strategic partner to Product, Marketing, Sales, and company leaders within a small creative team that values iteration, quality, speed, and low-ego collaboration. The role also works closely with the Creative Director, mentors designers, and leads regular critiques.

Requirements

• At least 7 years of experience in a brand, graphic design, or related role, including leading projects from concept to delivery.
• A portfolio demonstrating strong skills in brand systems, editorial layout of information-dense materials, and digital or experiential work.
• Excellent attention to typography, hierarchy, and composition.
• Hands-on experience building custom AI tools, generative systems, or automated workflows to scale brand work.
• Comfort using AI to prototype ideas and ship digital work.
• Proficiency in Figma, the Adobe suite, and presentation tools such as Google Slides.
• Experience owning events or physical activations, including working with vendors, fabricators, and budgets.
• Ability to manage multiple projects and deadlines while setting direction for others.
• Willingness to collaborate and engage in critique to produce highly crafted, impactful work.

Nice To Haves

• Experience at a small studio or in an independent practice.
• Motion design or short-form video editing experience using tools such as Jitter.
• Experience with creative coding, generative design, or interactive installations.
• Illustration skills.

Responsibilities

• Own brand projects end to end, from creative direction and concept through production and delivery.
• Lead experiential and in-person brand work, including events, conferences, and activations, from spatial concept through on-site execution.
• Build generative AI brand tools and workflows to increase the speed and quality of brand work across the company.
• Prototype and ship digital brand experiences, working directly in code when useful.
• Shape the evolution of Spellbook’s brand system and define standards for digital, print, and physical spaces.
• Set the standard for sales enablement materials, including decks, one-pagers, and templates.
• Partner with Sales, Product Marketing, Customer Success, and leadership to set priorities and move work forward.
• Work closely with the Creative Director, mentor other designers, and lead regular critiques.
• Take on other responsibilities as required.

Benefits

• Company-paid group benefits for the employee and family, including $1,000 toward mental health support.
• Holiday closure and generous time-off policies throughout the year.
• Monthly paid meals.
• Annual wellness allowance.
• Parental leave top-ups.
• Competitive stock option grants.
• Flexible work environment with autonomy and accountability.

What This Job Offers

• Job Type: Full-time
• Career Level: Senior
• Education Level: No Education Listed