Brand Consulting - Account Executive, Experiential

Creative Artists Agency•Los Angeles, CA

3d•Hybrid

About The Position

Creative Artists Agency (CAA) is the leading entertainment and sports agency, with global expertise in filmed and live entertainment, digital media, publishing, sponsorship sales and endorsements, licensing, media finance, consumer investing, fashion, trademark licensing, and philanthropy. Distinguished by its culture of collaboration and exceptional client service, CAA’s diverse workforce identifies, innovates, and amplifies opportunities for the people and organizations that shape culture and inspire the world. The trailblazer of the agency business, CAA was the first to build a sports business, create an investment bank, launch a venture fund, found technology start-up companies, establish a philanthropic arm, build a business in China, and form a brand marketing services division, among other innovations. The Department CAA Brand Consulting is a strategy-led, full-service marketing agency with expertise in Cultural and Consumer Insights, Data and Analytics, Talent/Influencer and Property Partnership Advisory, Experiential, Social Impact, Creative Services, and Content and Digital Strategy. These integrated capabilities come together to offer solutions from planning through execution, and we pull in a collective perspective of expertise with each client brief to ensure we are tapping into diverse thinking and building strategies reflective of the marketplace and culture we work within. The Role The Account Executive, Experiential will support the internal Experiential team, as well as clients, in the following responsibilities outlined. This role will work cross-functionally with internal/external properties, vendors, clients, and agencies to bring brand activations to life. This role will be focused on servicing one of Brand Consulting’s healthcare brand clients, supporting their experiential activations across various sports partnerships.

Requirements

Bachelor's Degree
1-2 years of experience in sports & entertainment experiential and/or event marketing
Agency experience is highly preferred
Strong relationship-building skills
Creative and strategic thinker
Strong writing and presentation skills
Proficient in Excel & PowerPoint
Willingness to work early mornings or late nights to accommodate weekends and holidays (if applicable)
Must be able to lift heavy boxes and items up to 30 lbs
Ability to work in the Los Angeles office a minimum of 3 days per week

Responsibilities

Deliver best-in-class, business-driving experiential opportunities, ideas, and activation for brand clients.
Support CAA’s efforts in developing and maintaining relationships with world-class vendors, fabricators & technology partners.
Participate in and contribute to project planning/development meetings and internal/external status meetings.
Provide administrative support to the experiential team by taking notes, organizing agendas, creating tracking documents, and providing organizational frameworks.
Work with internal cross-functional teams from brief, through pre-production, and onsite execution to ensure the highest quality and smoothest operation of the overall activation.
Liaise with CAA’s internal creative team to track progress and monitor timelines for creative production elements.
Help identify and vet third-party vendors, request and negotiate bids, select, hire, and manage vendors & vendor contracts, payments, and deliverables; monitor and evaluate vendor performance.
Collaborate with the internal Account Team to deliver breakthrough activation ideas that deliver against client objectives and meet sponsorship guidelines and regulations for execution.
Support on all Event Production needs to ensure world-class execution (i.e., premiums, fabrication, event staffing, print signage, operational schedules, vendor identification and coordination, etc.).
Work with clients, vendors, and internal teams to ensure consistent & comprehensive cross-functional communication.
Develop & manage timelines, run of show, budgets & reconciliation for experiential activations.
Support the management of on-site event logistics from planning through execution (including attendance at activations).
Establish effective relationships across agency multi-disciplinary teams.
Utilize agency resources appropriately and efficiently to ensure all agency protocols are being followed, including vendor agreements, accounting processes, recaps, etc.
Demonstrate the highest level of critical thinking with focus on proactiveness and attention to detail.