Brand and Content Specialist

Atlanta Fork Lifts Inc • Suwanee, GA

7h • Onsite

About The Position

The Brand & Content Specialist is responsible for developing compelling content and maintaining consistent brand messaging across all company brands. This role produces written, visual, and multimedia content that educates customers, supports sales initiatives, strengthens brand awareness, and positions the company as an industry leader.

Requirements

• Content Marketing
• Social Media
• Brand Management
• Creative Production
• Sales Enablement
• Customer Satisfaction
• Customer Service Job Related Experience
• Marketing/Office experience
• High School Diploma

Nice To Haves

• Graphic design experience preferred
• College Degree Preferred

Responsibilities

• Develop content including: Blog articles, Case studies, Customer success stories, White papers, Guides, Sales collateral, Product brochures, Email copy, Website copy
• Develop monthly content calendars, Write posts, Coordinate photography and video, Engage with comments when appropriate, Track engagement metrics, Support employee advocacy initiatives
• Maintain brand standards, Ensure consistency across five business units, Review marketing materials, Coordinate branding updates, Manage marketing asset library
• Coordinate or produce: Photography, Video production, Customer interviews, Graphic design requests, Trade show materials, Promotional campaigns
• Develop materials including: Presentation decks, Product one-pagers, Case studies, Sales emails, Trade show collateral, Customer testimonials
• Write customer-facing survey invitations, Collaborate with Digital marketing specialist on survey program execution, Design branded survey templates, Coordinate Customer testimonials

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: High school or GED