Brand Account Director, Contemporary Fashion

Lede Company LLC•New York, NY

6d•$130,000 - $155,000

About The Position

The Brand Account Director will play an integral role in researching, developing, designing, and implementing key projects and initiatives and leading account management for a variety of Fashion/Lifestyle clients.

Requirements

10+ years of PR agency experience
Proven track record of success landing media placements
Established and demonstrable network of editors, journalists, stylists, and industry figures, particularly in fashion, arts, entertainment, and culture (personal and professional relationships are a must)
Keen networker, adept at building relationships with key influencers and industry spokespeople
Proven ability to present complex industry information to target audiences
Excellent project management skills with strong organizational and planning skills
Excellent client management skills
Outstanding interpersonal skills
Strong negotiation and delegation skills
Business acumen with the ability to communicate across departments and represent PR within the business
Ability to thrive in a fast-paced, start-up environment
Exceptional relationship-building skills, collaborative, able to work well with others
Knowledgeable on multiple reporting and database platforms including Launchmetrics, MeltWater, Lefty, Muck Rack, and more

Nice To Haves

A self-starter, a collaborative team leader, and an out-of-the-box thinker who can bring together people, processes, and ideas to drive results
An enthusiastic, client-facing professional with a passion for communications and deep expertise in building, stewarding, and growing relationships
An astute communicator, seasoned researcher, and proven strategist committed to delivering excellent work
A self-starter with energy, creativity, and an innate interest and curiosity for fashion, culture, and the arts

Responsibilities

Actively pitch and secure media coverage on behalf of clients on a local, regional, national and international level
Write, proof and edit a variety of PR and marketing materials, while contributing as a core team member on client accounts
Develop compelling stories and draft compelling narratives on behalf of clients
Oversee account teams
Lead client programs and campaigns from planning to execution within the specified budget
Develop and execute compelling VIP and influencer strategies, with tangible results
Collaborate with different divisions across the agency to ensure the client is getting access to the agency’s network-wide expertise
Deliver strong media and influencer coverage consistently producing high quality internal and external communications content
Have strong connections with leading and emerging editorial talents globally
Achieve exceptional outcomes for current clients and manage an extended portfolio ensuring consistency of service is delivered in line with company policy
Develop press relationships and manage contacts with key commentators, stylists, industry spokespeople, and sector influencers