BizDev Lead, Partnerbrite
About The Position
Partnerbrite is an advertising technology platform built for sports rights holders, and part of WSC Sports. We enable teams and leagues to monetize their audiences through targeted, performance-driven media sold to sponsors, partners, broadcasters, and brands. By connecting fan data with digital media activation, we turn audiences into measurable commercial outcomes. This allows rights holders to drive incremental sponsorship revenue, offer targeted media beyond traditional assets, prove ROI on partnerships, and unlock new digital revenue streams. Partnerbrite can be sold as a standalone monetization platform or as part of the WSC ecosystem, combining content, audience, and media activation into a single commercial solution.
Requirements
- Proven success selling into sports teams, leagues, or rights holders
- Strong understanding of sports revenue models
- Experience selling adtech, data, or performance media
- Track record closing complex, multi-stakeholder deals
- Strong commercial instinct
- Able to sell nuanced propositions (standalone vs ecosystem)
- Clear, outcome-focused communicator
- Well-networked in North American sports
- High ownership and self-sufficient
Nice To Haves
- Experience packaging and selling sponsorships for sports organizations
Responsibilities
- Close new partnerships with teams, leagues, and rights holders
- Deliver against annual new logo and revenue targets
- Build and manage a strong pipeline
- Lead full sales cycle from prospecting to close
- Sell against core challenges: Under-monetized fan data, Limited targeted media for sponsors, Lack of measurable ROI, Disconnected content, data, and media
- Sell across multiple departments within rights holders, recognising each has different commercial objectives and challenges
- Clearly translate Partnerbrite’s value into relevant outcomes for each function (revenue growth, audience monetisation, campaign performance, and data activation)
- Navigate and close complex, multi-stakeholder deals
- Leverage WSC’s client base to drive adoption
- Work closely with WSC teams while owning Partnerbrite sales
- Shape commercial propositions with internal teams
- Help rights holders package and sell fan-targeted media
- Feed market insight into product and positioning
Benefits
- Equity
- 100% health insurance coverage on selected plans for medical, dental and vision
- 401K matching automatically
- Weekly catered lunches
- Annual subscription to a streaming service of your choice
- Plenty of fun team activities and sports events
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What This Job Offers
Job Type
Full-time
Career Level
Senior
Education Level
No Education Listed
