BDR Manager

GreenLiteNew York, NY
59dHybrid

About The Position

As the first BDR Manager, you will own and scale our outbound and inbound prospecting strategy, manage a team of BDRs, define and evaluate the playbook, tooling and metrics for BDR success, and work closely with sales leadership to achieve our pipeline and revenue goals. This is a unique opportunity to build out the BDR function from the ground up at a fast-paced startup and play a key role in shaping our sales culture and processes.

Requirements

  • Bachelor’s degree in Business, Marketing, or related field (or relevant experience).
  • 2+ years’ experience in a BDR/SDR manager or team-lead role, ideally in a high-growth startup environment. Recommend at least 1-2 years of deal-closing experience.
  • Strong record of coaching sales teams to exceed goals and KPIs.
  • Deep familiarity with CRMs, sales engagement software, and outbound prospecting workflows. Familiarity with Sandler Sales methodology.
  • Excellent communication, interpersonal, and analytical skills.
  • Proven ability to collaborate cross-functionally and drive process improvement.
  • Comfort with ambiguity and building new processes from scratch—a true builder’s mentality.
  • Passion for coaching, developing talent, and driving team motivation.

Responsibilities

  • Recruit, hire, onboard, and coach a team of BDRs to create and qualify new business opportunities for the sales team and train future AEs.
  • Set daily, weekly, and monthly team objectives; hold the team accountable for hitting key performance metrics (calls, emails, meetings booked, opportunities created).
  • Build and optimize outbound sales cadences—including sequences, scripts, email templates, and LinkedIn messaging.
  • Designing the BDR playbook around territory, lead routing and tooling to enhance team efficiency and reporting visibility
  • Train the BDR team on effective outreach, qualification frameworks (e.g., BANT, MEDDICC), and pipeline management.
  • Lead by example—join calls, review messaging, and coach team members via regular 1:1s and call reviews.
  • Report weekly and monthly on team performance, pipeline contribution, and conversion rates; provide insights to sales, marketing, and RevOps and develop strategies to increase Sales metrics
  • Ensure data accuracy and CRM hygiene; collaborate with RevOps to streamline reporting processes.
  • Foster a culture of continuous learning, experimentation, and camaraderie within the team.
  • Collaborate closely with Marketing and Product to refine messaging, improve lead quality, and drive targeted campaigns.
  • Develop onboarding, ramp-up, compensation plans and career development plans for BDRs.
  • Champion our company values and act as an ambassador of our mission and culture.

Benefits

  • Competitive Compensation - Generous base salary & access to our Employee Equity Program, so you can grow with us.
  • Performance-Based Annual Bonuses - Rewards for high-impact results and contributions that move the needle.
  • Premium Health Coverage - Comprehensive medical, dental, and vision insurance for full-time team members: 100% of premiums covered under our HDHP plan & 98% coverage for employees and their spouses.
  • 401(k) Retirement Plan - Helping you invest in your future with smart saving options.
  • Parental Leave - Generous parental leave for all parents to support your growing family.
  • Wellness Support - Monthly Wellness Stipend and full access to Wellhub, Talkspace, & Teladoc for your physical and mental well-being.
  • Weekly Team Lunches - Enjoy catered lunches every week in our NYC office. Great food, better company.
  • Company-Wide Team All Hands - Held twice a year, fostering transparency, alignment, and inspiration.
  • Team-Building Events - Regular opportunities to connect, collaborate, and celebrate as a team.
  • Unlimited PTO - Flexible time off so you can recharge, travel, or take care of life as needed.
  • Hybrid Work Environment – Our team thrives on collaboration, so we’re in the office 4 days per week. In the summer, from Memorial Day to Labor Day, we switch to a 3-day in-office schedule to give everyone extra flexibility.
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