Automotive Digital Marketing Manager

Crain Automotive • Little Rock, AR

6d • $85,000 - $115,000 • Onsite

About The Position

Crain Automotive Holdings is hiring an Automotive Digital Marketing Manager to lead SEO and SEM efforts across multiple dealership brands. This is a full-time, on-site position based in our Little Rock (Chenal area) office. We’re looking for someone who enjoys ownership, performance marketing, and working closely with a team that moves fast and values results. We work hard, enjoy what we do, and operate in a collaborative, fun culture. Daily lunches are provided.

Requirements

• Proven experience in digital marketing with a strong SEO and SEM focus
• Hands-on experience with Google Ads, GA4, and Google Search Console
• Strong analytical and problem-solving skills
• Organized, self-motivated, and team-oriented

Nice To Haves

• Experience with multi-location or automotive marketing is a plus

Responsibilities

• Manage and optimize SEO strategy across multiple dealership websites
• Lead Google Ads and paid search (SEM) campaigns for sales and service
• Improve local SEO performance (Google Business Profiles, reviews, citations)
• Conduct keyword research and on-page optimization
• Track, analyze, and report performance metrics (traffic, leads, CPL, ROI)
• Leverage our in-house Customer Data Platform (CDP) to improve targeting, attribution, and marketing efficiency
• Collaborate with internal teams and vendors to execute digital initiatives

Benefits

• On-site role with a highly collaborative team
• Daily lunches provided
• Fun, high-performance culture with clear expectations
• Direct impact on business growth and marketing strategy
• Opportunity to help shape and maximize a proprietary CDP
• Competitive salary based on experience
• Long-term growth opportunity within a growing automotive group

What This Job Offers

• Job Type: Full-time
• Career Level: Manager
• Education Level: No Education Listed