Audience Engagement Editor (ABC News)

The Walt Disney Company • New York, NY

2d • $83,200 - $111,400 • Onsite

About The Position

The Disney Digital Media group within the News Group and Networks organization of Disney Entertainment is responsible for producing and presenting news content to audiences across all platforms, including ABCNews.com, major social media platforms, mobile apps, and other distribution endpoints. This role is charged with the curation of ABC News content, including social media platforms such as TikTok, YouTube, Instagram, etc., updating the website homepage and communicating with external partners to obtain featured placement for stories and major events. This person will produce a number of content types: including text, video, graphics, and livestreams to optimize ABC News’ digital footprint across social platforms, as well as provide editorial insights on breaking and trending stories to ensure timely coverage. The candidate should be comfortable working quickly and efficiently across the entire Adobe Creative Cloud Suite. The role requires editing videos using Adobe Premiere, creating graphics using Canva and Photoshop and writing captions for all social platforms using SEO best practices. This individual should have strong editorial judgment and should be comfortable optimizing news content across platforms. In addition, this person should be comfortable working collaboratively across multiple teams as well as independently as needed. This position lives in a fast-paced, high-pressure environment where impeccable judgment is necessary. This position will help execute a growth and audience-first engagement strategy for ABC News Digital. This role is based in New York, NY and is onsite during the week, with a schedule that includes both weekdays and weekend days. If available, please submit examples of your work.

Requirements

• 2+ years of relevant experience in a news/digital media audience development operation.
• Comfortable understanding of digital media landscape, including social media platforms and respective best practices, mobile news apps, basic SEO.
• Keen understanding of the streaming ecosystem and digital distribution.
• Proficient using Adobe Premiere/Photoshop.
• Ability to think strategically and to interpret audience trends and data.
• Strong writing and editing skills.
• Adherence to the highest standards of journalism.
• Must be available to work on short notice during breaking news situations.
• BA/BS from a four-year accredited college or university or equivalent years of experience.

Nice To Haves

• Experience working at a major news organization.
• Experience creating graphics using Canva.

Responsibilities

• Produce and distribute content across all social platforms, including YouTube, TikTok, Instagram, Facebook, X and Threads.
• Create and post stories as links, GFX, and videos across several ABC News brand accounts, including ABC News, ABC News Live, Good Morning America and more.
• Act as a conduit for ABC News content to external partners in order to secure premium placement for major news events and other strategic priorities.
• Collaborate with editorial teams to coordinate plans for major events, live coverage.
• Deliver plans to internal/external partners to inform future campaigns, programming strategy.
• Set up live streams for Facebook, YouTube, TikTok.
• Develop and identify new opportunities and strategies for growth.
• Create plans to test and track results.

Benefits

• A bonus and/or long-term incentive units may be provided as part of the compensation package, in addition to the full range of medical, financial, and/or other benefits, dependent on the level and position offered.

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level