Atlantic Regional Director of Sales – Wise Foods

Wise Snacks•Miami, FL

About The Position

Wise Foods is seeking a Southeast Regional Director of Sales to lead regional sales execution and distribution performance across the Southeast as part of the company's redesigned commercial organization. This role is newly structured to support Wise's focus on scalable growth, disciplined execution, and stronger alignment between sales and operations. The Southeast Regional Director of Sales is accountable for regional performance across customers, distributors, and branches, ensuring alignment with national commercial strategies while addressing unique regional market dynamics.

Requirements

Bachelor's degree required, MBA preferred.
8+ years of experience in sales, distribution, or commercial leadership roles.
Experience managing distributor networks and regional execution.
Strong leadership, communication, and problem-solving skills.

Responsibilities

Execute regional sales strategies aligned with company-wide objectives.
Drive revenue growth, distribution effectiveness, and execution consistency across the Southeast.
Monitor performance metrics and implement improvement plans as needed.
Lead distributor and branch execution across the region.
Ensure compliance with service, coverage, and performance standards.
Partner with internal teams to address execution challenges and opportunities.
Support regional customer initiatives in coordination with national account leadership.
Participate in customer reviews and regional business planning.
Monitor competitive and market trends to inform regional execution.
Work closely with Operations and Supply Chain to align inventory, logistics, and routing with customer needs.
Support execution of marketing programs and promotional initiatives at the regional level.
Lead and develop regional sales and operational talent.
Foster accountability, engagement, and performance-driven culture.