Asst Director, Web Operations

University of RochesterNew York, NY
$108,483 - $162,725Remote

About The Position

The Web Operations Manager provides strategic and operational leadership for the institution’s public-facing web platforms and digital experiences. This role is responsible for translating institutional priorities into scalable, user-centered web strategies while ensuring the reliable day-to-day operation, governance, and continuous improvement of enterprise web platforms. Working closely with communications, marketing, information technology, administrative, research, and academic or clinical stakeholders, the Web Operations Manager leads multidisciplinary teams, oversees web operations and delivery, and serves as a primary partner to departments seeking web solutions. The role balances long-term strategic planning with hands-on operational execution, ensuring that web platforms support institutional goals, meet regulatory and compliance requirements, and deliver high-quality, consistent user experiences. Through strong people leadership, stakeholder engagement, and governance, the Web Operations Manager ensures that web investments are sustainable, scalable, and aligned with enterprise standards while supporting ongoing digital transformation initiatives.

Requirements

  • Bachelor’s degree in related field required
  • 5 years relevant experience required
  • Demonstrated experience leading teams and managing enterprise-scale web platforms required.
  • Or equivalent combination of education and experience required
  • Working knowledge of analytics, SEO, accessibility standards, privacy, and security required.
  • Experience with project management methodologies and cross-functional collaboration required.
  • Ability to think strategically while managing operational detail required.
  • Excellent written, verbal, and interpersonal communication skills required.
  • Proven ability to operate effectively in complex, regulated, and mission-driven environments required.

Nice To Haves

  • Bachelor’s degree in web development, digital media, communications, marketing, or computer science preferred
  • Master’s degree preferred.
  • 6 - 8+ years of experience in web operations, digital strategy, UX, or related disciplines preferred.
  • Strong expertise in web operations, CMS platforms, UX/UI best practices, and digital governance preferred.

Responsibilities

  • Oversees the day-to-day operations, stability, and performance of enterprise web platforms, content management systems, and shared digital tools.
  • Ensures web platforms are reliable, scalable, secure, and optimized for brand, marketing, accessibility, privacy, usability, measurement, quality, and performance standards and requirements across devices and audiences.
  • Leads continuous improvement cycles that balance new feature development, enhancements, and technical debt reduction in alignment with strategic priorities.
  • Coordinates closely with information technology teams and external partners to manage integrations, upgrades, infrastructure dependencies, and support models.
  • Serves as a primary point of contact for departments, schools, institutes, clinical entities, and administrative partners seeking web support and solutions.
  • Leads structured project intake, prioritization, and delivery processes, ensuring transparency around scope, timelines, dependencies, and risks.
  • Facilitates effective meetings and provides clear, consistent communication and status reporting to stakeholders and leadership.
  • Navigates competing priorities in a complex, matrixed environment while building trust and alignment across diverse stakeholder groups.
  • Recruits, develops, and leads a multidisciplinary team of web professionals, including content managers, developers, designers, and specialists.
  • Establishes clear roles, responsibilities, performance expectations, and professional development pathways for team members.
  • Manages workload planning, resource allocation, and capacity management to balance project delivery with operational support.
  • Oversees vendor relationships and contribute to budgeting, forecasting, and workforce planning activities as appropriate.
  • Contributes to the development and execution of multi-year web and digital strategies that align with institutional goals, user needs, and enterprise governance models.
  • Translates strategic priorities into actionable web roadmaps, operational plans, and measurable outcomes that support clinical, academic, research, and administrative missions.
  • Partners with senior leaders and cross-functional stakeholders to identify opportunities for digital innovation, operational efficiency, and risk reduction.
  • Represents web operations in enterprise governance committees and working groups to ensure alignment across platforms, policies, and priorities.
  • Other duties as assigned

Benefits

  • The University of Rochester is committed to fostering, cultivating, and preserving an inclusive and welcoming culture to advance the University’s Mission to Learn, Discover, Heal, Create – and Make the World Ever Better. In support of our values and those of our society, the University is committed to not discriminating on the basis of age, color, disability, ethnicity, gender identity or expression, genetic information, marital status, military/veteran status, national origin, race, religion, creed, sex, sexual orientation, citizenship status, or any other characteristic protected by federal, state, or local law (Protected Characteristics). This commitment extends to non-discrimination in the administration of our policies, admissions, employment, access, and recruitment of candidates, for all persons consistent with our values and based on applicable law.
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