Associate Social Media Editor, Paid Memberships

Dotdash Meredith•New York, NY

1d•Hybrid

About The Position

People Inc. is hiring a full-time Associate Social Media Editor to join the Paid Memberships team. This role will be responsible for the creation, execution, and optimization of social media content to grow and engage audiences for a new membership product. Reporting to the Head of Marketing and partnering with the Social Media Director, this person will play a key role in building social programs that drive awareness, engagement, and conversion to membership. The ideal candidate is deeply immersed in social media trends and creator content, with a strong understanding of how content drives audience growth and engagement. They will write compelling copy, edit short-form video, and manage creator partnerships to engage followers and convert them into members. This position is hybrid in-office, with the ability to work remotely for up to 2 days per week.

Requirements

Bachelor’s degree or equivalent experience in Business, Marketing, Communications, or a related field.
2-3 years of experience in social media marketing or a related field
Well versed in social algorithms, trends, and best practices
Strategic and able to translate brand goals into engaging social content
A strong analytical thinker with the ability to turn performance data into growth strategies
Flexible and adaptive to changing priorities; able to organize, multi-task, and prioritize workload to meet deadlines
A proactive, highly collaborative self-starter that’s comfortable partnering across teams and levels
Comfortable operating in a fast-moving, startup-style environment with shifting priorities
Deep understanding of all social platforms such as Instagram, Facebook, and TikTok.
Thorough knowledge of the digital media landscape, with a special emphasis on the Home & Food categories
Understanding of digital metrics and revenue KPIs
Ability to work with cross-functional teams
Collaborative and cooperative work style
Creative thinker with superb strategic sensibilities

Responsibilities

Execute content publishing and optimization across social channels, including editing short-form video and writing captions and copy
Manage and maintain daily and monthly social content calendars, aligning storytelling with broader marketing priorities
Manage and brief creators and coordinate scheduling of creator content for the paid membership program
Partner with cross-functional teams to brief, develop, and execute social content
Analyze channel and campaign performance, delivering regular reports with actionable insights and recommendations