Associate Publicist or Publicist, DK (Hybrid)

Bertelsmann•New York, NY
•$56,000 - $66,500•Hybrid

About The Position

Penguin Random House’s DK publicity department is seeking an Associate Publicist or Publicist focused on children’s titles to join the DK U.S. team. The role supports a growing list of children’s books—including picture books, chapter books, middle grade, YA, graphic novels, and illustrated nonfiction—as well as DK’s licensing publishing program. The successful candidate will have experience planning and executing public relations campaigns for children’s titles, an established network of national broadcast, print, and online media contacts, knowledge of the children’s events landscape, and an interest in a fast-paced, dynamic environment. This hybrid role reports to the Publicity Manager of DK U.S. It includes in-office responsibilities and is open to candidates able to commute to the company’s offices at 1745 Broadway, including candidates in the tri-state area of New Jersey, Connecticut, and Pennsylvania. The position coordinates publicity campaigns, author communications, media outreach, events, travel, and collaboration with colleagues in the U.S. and U.K. The Associate Publicist salary is $56,000; the Publicist salary is $66,500. Positions are currently eligible for an annual profit award or bonus, subject to company results. Full-time employees are eligible for a comprehensive benefits program, including medical and prescription drug insurance, dental and vision insurance, flexible spending and health savings accounts, 401(k) options, disability and life insurance, commuter benefits, student loan repayment, educational assistance, and paid time off.

Requirements

  • For Associate Publicist: 2 years of relevant public relations experience in children’s book publishing.
  • For Publicist: 3–4 years of relevant public relations experience in children’s book publishing.
  • Strong verbal and written communication skills.
  • Exceptional organizational skills and demonstrated ability to meet deadlines.
  • Existing relationships with national and regional media contacts, notably in the children’s space.
  • Ability to handle multiple projects and responsibilities simultaneously.
  • Ability to prioritize and manage time effectively while responding to urgent issues.
  • Experience and comfort presenting in front of groups, including internal meetings.
  • Motivated self-starter, strategic thinker, and team player.

Nice To Haves

  • Proficiency with Muck Rack, Google Suite, and Podchaser.

Responsibilities

  • Plan and execute publicity campaigns for multiple authors, creators, and brands.
  • Provide attentive author care and communicate with authors, agents, and internal publishing teams.
  • Develop, research, and maintain relationships with national, online, podcast, and local media contacts.
  • Coordinate author events and appearances with bookstores, schools, libraries, festivals, and conventions, including author travel.
  • Write creative and impactful press materials and pitches.
  • Collaborate on campaigns with DK U.S. and DK U.K. Children’s and Library Marketing, Publicity, Sales, and Editorial colleagues.
  • Attend Children’s, Library, and Licensing conventions.
  • Prepare authors for media interviews and events.

Benefits

  • Annual profit award or bonus, subject to company results.
  • Medical and prescription drug insurance.
  • Dental insurance.
  • Vision insurance.
  • Health Care/Dependent Care Flexible Spending Account.
  • Health Savings Account.
  • Pre-Tax and Roth 401(k).
  • Short- and Long-Term Disability Insurance.
  • Life/AD&D Insurance.
  • Commuter Benefits.
  • Student Loan Repayment Program.
  • Educational Assistance.
  • Generous paid time off.
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