Associate Product Marketing Manager
About The Position
The Assoc. Product Marketing Manager works with Product Marketing Manager in driving brand identity, strategy, positioning, messaging, and competitive differentiation, as well as leading sales enablement efforts and collaborating on marketing activities across multiple Legrand AV brands. The Assoc. Product Marketing Manager understands our customers, markets, applications, and competitors, using strategic insights and market data to drive the development of positioning and messaging that resonates with buyers. This helps empower our sales channels to be successful. In collaboration with the marketing team, the manager will develop content, tools, and collateral that drive demand. Asso. Product Marketing Manager has the ability to clearly present our product’s value proposition in a way that resonates with customers and clearly articulates how we solve their problems.
Requirements
- Understanding of customers, markets, applications, and competitors
- Ability to use strategic insights and market data to drive positioning and messaging
- Ability to clearly present product value proposition
- Ability to articulate how products solve customer problems
Responsibilities
- Driving brand identity, strategy, positioning, messaging, and competitive differentiation
- Leading sales enablement efforts
- Collaborating on marketing activities across multiple Legrand AV brands
- Developing content, tools, and collateral that drive demand
Benefits
- Comprehensive medical, dental, and vision coverage
- High employer 401K match
- Paid time off (PTO) and holiday pay
- Short-term and long-term disability benefit plans
- Above-benchmark paid maternity and parental leave
- Bonus opportunities
- Paid time off to volunteer
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
