Associate Product Manager (Combo Kits - CRAFTSMAN)

Stanley Black & Decker•Towson, MD

8d•Hybrid

About The Position

As an Associate Product Manager, you’ll be part of our Tools & Outdoor team working as a Hybrid employee in Towson, MD. You’ll get to manage the complete product lifecycle process, alongside the Product Manager, from concept to delivery. You will collaborate with cross-department teams such as engineering, manufacturing, and finance to develop new products. You will also work with brand marketing and channel teams to develop product launch and sales promotion programs, create marketing collateral, and conduct market research to determine pricing, margin, and profitability targets. You will develop and execute strategic plans for a profitable product portfolio, stay aware of industry trends, and gain a deep understanding of end-users to inform new product launches. This role requires willingness to be present on active construction job sites for research and validation, and to provide product training to stakeholders.

Requirements

BS or BA in Marketing, Business Administration, Finance, Engineering, or equivalent experience.
0-3 years of Product Management experience.
Ability to work effectively across functions and lead teams.
Excellent written and verbal communications skills.
Demonstrated problem solving, research, and analytical skills.
Experience using Microsoft Office Suite required.

Responsibilities

With guidance, manages the complete product lifecycle process, alongside the Product Manager, from concept to delivery.
Closely collaborate, work and lead cross-department teams and business groups, such as engineering, manufacturing and finance to drive and develop new products that meet company objectives together with the Product Management team.
Work in tandem with the brand marketing and channel teams to develop product launch programs and sales promotion programs.
Develop and implement relevant marketing collateral, point-of-purchase displays, advertising materials and web content to promote your managed product portfolio.
Conduct end-user and competitive market research to determine pricing, margin and profitability targets.
Work with the Product Management team to develop and execute comprehensive short- and long-term strategic plans for a profitable retail and industrial product portfolio.
Maintain an awareness of trends in the industry and related industries and develop a deep understanding of the end users of their product line to incorporate these insights into successful new product launches.
Willingness to be present on active construction job sites to support end-user research, product validation, and real-world application feedback.
Validation of Product CTQs, Testing & Claims with End Users.
Provide product training to internal and external stakeholders.