Associate, Marketing Science & Strategy- (External Agency Employee)
About The Position
The NFL Marketing Strategy & Insights team serves as the voice and advocate of NFL fans, leveraging diverse data sources to generate actionable insights that help inform League-wide business decisions and optimization. The Associate, Marketing Science and Strategy will support research and analysis across media, marketing, and key fan development priorities. This role is ideal for a curious, flexible, and detail-oriented professional who can help design and execute research, analyze syndicated and proprietary data, and translate findings into clear, strategic insights for internal and external stakeholders.
Requirements
- 1–3 years of experience in market research, consumer insights, analytics, consumer behavior, or a related field.
- Bachelor’s degree in Market Research, Business, or a related discipline.
- Understanding of quantitative research, including the ability to write surveys aligned to business questions and research objectives.
- Ability to synthesize quantitative and qualitative data into concise, creative, and insightful reports for a diverse business audience.
- Strong project management, relationship-building, communication, and cross-functional collaboration skills.
- Experience with analytical platforms such as Microsoft Excel, SPSS, or Q.
Nice To Haves
- Experience with a range of research methods preferred.
- Understanding of the application of various analytic techniques preferred.
Responsibilities
- Support the planning, execution, analysis, and reporting of primary research projects for the NFL.
- Manage research initiatives by coordinating with internal stakeholders and third-party vendors to help ensure projects are delivered on time and on budget.
- Create story-driven reports that translate research findings into strategic insights for teams across NFL Media, Marketing, Sponsorship, Club and other key areas.
- Serve as a research resource and voice of the fan by supporting study development, methodology selection, survey design, data weighting, and reporting recommendations.
- Use research tools and platforms, including MarketSight, Sports Poll, YouGov, and AceMetrix, to pull, analyze, and interpret data.
- Provide support across Consumer Insights projects, including ad hoc analyses and custom research studies throughout the year.
- Ensure research and insights work reflects best-in-class diversity, equity, and inclusion practices.
Benefits
- Comprehensive benefits offerings
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What This Job Offers
Job Type
Full-time
Career Level
Entry Level
