Associate Marketing Manager

Molson Coors•Chicago, IL

8d•$94,000 - $123,400

About The Position

In the role of Associate Marketing Manager, you’ll build some of the most iconic brands, shaping culture and changing the way consumers enjoy beer. You’ll get to operate as a business owner, effectively blending the art & science of marketing–all while having over 300 years of brewing heritage behind you. To help you do this and grow your career, you will participate in the Associate Marketing Manager Rotational program that focuses on building breadth of marketing experiences in a holistic way. In this specific role, you will be responsible for executing key programs that bring refreshment to consumers, make more people want to engage with our brands and drive the brand’s growth into the future.

Requirements

Must Love Beer
An effective leader who possesses problem-solving abilities, exceptional project management skills, initiative to drive projects forward, accountability to own responsibilities and empathy to successfully collaborate with others
A strong strategic thinker who understands both the big picture and how to execute effectively
A natural communicator who clearly and persuasively connects with any audience
An intellectually curious and creative thinker who has a passion for brand building
Demonstrated experience in relevant field, including marketing, advertising, business management, etc.
Experience in consumer-packaged goods, beverage, or alcohol is preferred
And most importantly, someone you’d want to have a beer with

Responsibilities

Responsible for developing and executing through-the-line marketing programs and advertising campaigns
Manage the creative development process with internal stakeholders and external agencies
Collaborate with marketing cross-functionals - including Media, Shopper, Partners, Precision Marketing & Data – to craft effective campaigns and analyze performance
Liaise with Field Marketing and key regional sales stakeholders to drive retail performance and sampling efforts in key markets
Assist in the development of brand strategy and marketing plans, including inputs for annual planning process
Collaborate with Insights team to analyze brand, creative and consumer performance and discover opportunities
Work with Innovation and R&D to develop LTO offerings, including packaging, when applicable
Responsible for using various internal and external business and retail analytics tools to analyze business performance and develop impactful insights, including monthly business performance reports
Manage brand budget, including PO and invoice processing as well as tracking and forecasting
Work with Finance to maintain accuracy of budget and expenditures to meet financial expectations
Collaborate with Sales Operations to create product sell stories, retail tools and distributor engagement tactics
Partner with Supply and Demand Planning teams to manage inventories and volume forecast for the business