Associate Marketing Director

MJH Life Sciences®•Cranbury, NJ

11d•$80,000 - $90,000•Hybrid

About The Position

At MJH Life Sciences, we are seeking an Associate Marketing Director to play a key leadership role in developing and executing marketing strategies that drive business growth, brand awareness, and audience engagement. You will partner cross-functionally with sales, product, and editorial teams to lead integrated campaigns, ensure consistent brand messaging, and deliver measurable results across multiple platforms and channels. This role is for a strategic marketing leader who takes ownership of outcomes, makes data-driven decisions, and leverages AI as a core part of how they plan, execute, and continuously improve.

Requirements

7 or more years of progressive marketing experience with at least 3 years in a leadership role and a proven track record of delivering integrated marketing strategies that drive measurable business outcomes
An AI-native mindset. You actively use tools such as ChatGPT, Claude, or AI-powered marketing platforms to improve how you research, plan, create, and optimize — and you actively build these practices into how your team operates
Strong digital marketing expertise including social media, SEO and SEM, email marketing, and analytics platforms
Proven ability to analyze campaign data, interpret audience and market insights, and make confident, data-driven decisions
Excellent leadership and communication skills, with experience managing cross-functional relationships and influencing at multiple levels of the organization
Experience managing marketing budgets and delivering programs on time and within scope in a fast-paced environment
A builder and a standard-setter — you create clarity, raise the bar for your team, and hold yourself accountable for outcomes
Candidates should be prepared to discuss how they are currently leveraging AI in their marketing leadership work. This includes: Specific tools in active use and how they are integrated into campaign planning, content development, competitive research, or performance analysis
How AI has improved the speed, quality, or scale of marketing output at the team or function level
Approach to evaluating, adopting, and embedding new AI tools across a marketing team
Bachelor's degree in Marketing, Communications, Business, or a related field

Nice To Haves

Life sciences, healthcare, or B2B media experience a plus
MBA preferred
Bonus: examples of AI-driven marketing programs, workflows, or organizational changes that improved campaign performance or team efficiency

Responsibilities

Lead the planning and execution of integrated, multi-channel marketing campaigns designed to achieve business growth, audience engagement, and brand awareness goals
Use AI tools to accelerate market research, competitive analysis, content development, campaign optimization, and performance reporting — embedding AI-native practices across the marketing function
Partner with sales and product teams to develop marketing strategies that drive lead generation, customer engagement, and revenue growth
Identify market trends, audience insights, and competitive intelligence to inform strategic decisions and sharpen positioning across campaigns and channels
Oversee digital marketing initiatives including SEO, SEM, social media, and email, ensuring programs are data-driven, on-brand, and continuously optimized
Manage the development of creative assets, messaging, and content to ensure alignment with brand guidelines across all touchpoints
Analyze campaign performance metrics and translate data into actionable insights that improve future strategy and execution
Manage marketing budgets, ensuring projects are delivered on time, within scope, and with clear accountability for ROI
Mentor and develop marketing team members, providing guidance, setting high expectations, and fostering a culture of growth and performance
Collaborate with internal and external stakeholders to align marketing activities with organizational objectives
Represent the marketing function in cross-functional meetings and strategic planning sessions, serving as a credible and influential voice for the team