Associate Manager, Marketing Science

Spotify•New York, NY

6d•Remote

About The Position

Spotify is a leading global music streaming platform that provides over half a billion users with access to an extensive library of songs, podcasts, and audio content. We are looking for a new team member to join our advertising band. As a Marketing Science Associate Manager, you will play a crucial role in developing our advertising business through the creation of audience insights and application of measurement studies for brands and agencies.

Requirements

5+ years of experience in digital advertising research at a research vendor, media owner, advertiser or agency partner.
Excellent presentation skills and ability to lead and significantly contribute to external meetings with clients
Proven experience partnering with global advertisers and driving measurement strategy in a given expertise area
Operate in a transparent fashion to stakeholders and peers, and viewed as approachable regarding challenging talks
Strong background in quantitative ad effectiveness research, particularly with using conversion-lift solutions and other low-funnel measurement products
Experience with scaling signal-based solutions such as conversions API
Familiar with interpreting results and recommending measurement solutions that include, but are not limited to, driving app installs/in-app activity, multi-touch attribution, conversions APIs, clean rooms, and more
High level of experience in running multiple-forms of advertising measurement ranging from brand lift to conversion lift measurement across a variety of buying channels, including Programmatic channels
Extremely strong knowledge of the digital marketing ecosystem, measurement capability landscape, and how it all works from a technical perspective
Extensive experience in data analysis and storytelling, going beyond the “what” to tell the “why” within research results
Self-starter who digs into projects without needing much direction
Positive and collaborative teammate who values building strong relationships with colleagues and stakeholders

Responsibilities

Shape, drive and execute on research and measurement strategy across key verticals in North America
Consult with advertising partners on measurement strategy and solutions, with strong expertise across performance measurement and conversion-lift measurement tactics
Create and deliver measurement-driven projects that align with vertical and market initiatives, with a constant focus on driving growth and revenue
Propel the adoption of Spotify’s first-party measurement solutions and act as a subject matter expert on those solutions internally and externally
Partner with our Product team and provide expertise as it relates to measurement methodology, particularly for attribution and low-funnel measurement
Build compelling, multi-source, advertising research stories that educate our sellers, marketers and clients and tout Spotify’s unique value proposition
Extract insights from large and diversified data sets (1st party and custom research) to provide hypotheses, and use insights to answer sales, marketing, and business development questions
Partner closely with Sales and other cross-functional partners to create scalable solutions tailored to specific client needs
Develop new, innovative approaches to data analysis and positioning and strong recommendations that feed into future client strategies
Evaluate effectiveness across Spotify buying channels to share recommendations, success stories, and best practices
Influence stakeholders and change behavior to improve business outcomes
Educate internal and external stakeholders on media performance trends and best practices to inform business decisions across our business
Contribute to Spotify’s point of view regarding new/current research and measurement solutions, and educate our Sales and Marketing teams accordingly
Present measurement insights at client, agency, and industry events as needed
Partner cross-functionally to identify and outline top performing campaign tactics, including Spotify formats, audiences, and buying channels, to publish as success stories
Collaborate with leadership stakeholders on Sales and/or Marketing initiatives