Associate, Lifecycle Marketing

Home Chef • Chicago, IL

14h • $65,000 - $70,000 • Onsite

About The Position

The Associate, Lifecycle Marketing supports lifecycle marketing initiatives through high-quality email production as well as the execution for Unconverted Lead (UCL) campaigns. This role is critical in translating conversion strategy into precise execution while generating insights that strengthen first-box performance.

Requirements

• Completion of a four-year degree program in a related field
• A minimum of 2 years of hands-on experience using a marketing automation platform, preferably Salesforce Marketing Cloud
• Intermediate proficiency in HTML and CSS
• Ability to manage multiple overlapping campaigns, coordinate cross-functional teams, and meet strict deadlines
• Analytical mindset with excellent attention to detail
• Strong understanding of email marketing fundamentals and lifecycle marketing best practices
• Strong interpersonal skills and a demonstrated track record of enabling repeatable processes

Nice To Haves

• Strong preference to have experience in AMPscript

Responsibilities

• Build and QA weekly BAU lifecycle emails across UCL, zero-order, referral, reactivation, and others as needed and/or as bandwidth allows.
• Build and deploy A/B test variants using existing capabilities developed by the Lifecycle Marketing Technology team.
• Leverage existing audiences, personalization, and automation tools to execute campaign and test plans.
• Maintain accurate launch and end dates for all campaigns and make approved content updates according to quarterly roadmap.
• Own end-to-end execution of UCL campaigns across email and SMS.
• Manage segmentation logic, suppression rules, scheduling, and QA to ensure accurate and timely deployment.
• Support audience leads (UCL and reactivation) in the development of the content calendar, translating strategic priorities into executable campaign plans.
• Support structured reporting for UCL experiments, summarizing lift, performance trends, and business impact.
• Identify optimization opportunities and propose new test ideas based on campaign performance.
• Surface actionable insights that inform ongoing first-box conversion strategy.

Benefits

• Medical, dental, vision, life and disability insurance available
• Paid holidays, sick time and vacation time
• 401k program
• Flexible spending accounts for qualified medical, dependent care, parking, or transit expenses

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level
• Education Level: Associate degree