Associate, Integrated Media Planning

Omnicom Media US OMD•New York, NY

12h•$34,000 - $60,000•Hybrid

About The Position

We are OMD, Cannes Lions 2024 Media Network of the Year, RECMA's Best-Performing Media Network Globally, and COMvergence's #1 Global Agency Network. As the world’s largest media network, with more than 12,000 people working in over 100 countries, we excel at making better decisions, faster. By combining innovation, creativity, empathy, and evidence, we help clients move faster, reach further, and take smarter risks in a world full of opportunities. We pride ourselves on being a people-obsessed, outcomes-focused business that applies evidence and data-based solutions, married with the practice of empathy, to drive performance and growth. When working with our clients, we put ourselves in the shoes of the consumer in order to see the world through their eyes. We focus on finding greater empathy with the consumer so as to uncover insights and opportunities that deliver more valued and valuable connections. The Associate, Integrated Media Planning assists in the coordination and execution of media plans under the guidance of a Senior Associate. As an entry level role, the Associate is responsible for gathering data to support media recommendations, updating client media activity flowcharts, assisting the team in responding to client needs, preparing purchase authorizations by coordinating input from internal teams, and/or assisting with tracking media expenditures to ensure budget compliance. At an entry-level, the Associate will begin to develop a working knowledge of the media space (all channels) and available media research.

Requirements

Bachelor’s degree, preferably with a concentration in Advertising, Marketing, Communications or related field
Knowledge of the principles of advertising, marketing, and media
Proficiency with Office Suite
Excellent written and verbal communication skills
0–1 year of relevant experience (internships included)
Strong interest in media, advertising, consumer behaviors
High attention to detail and strong organizational skills
Ability to manage multiple workstreams and meet deadlines in a fast-paced environment
Collaborative team player with a proactive, solutions-oriented mindset
Eagerness to learn media tools, platforms, and financial processes

Responsibilities

Support the development of media plans through research, audience analysis, and competitive insights
Own and maintain planning documents, trackers, and flowcharts with a high level of accuracy and attention to detail
Pull and analyze competitive research
Support budget tracking, pacing, and monthly financial reporting to ensure campaigns are accurately tracked, actualized, and billed
Communicate proactively with team members to flag questions, risks, or discrepancies
Participate in internal, client, and partner meetings, building confidence and presentation skills
Collaborate cross-functionally with strategy, investment, analytics, and operations teams
Demonstrate curiosity and actively build knowledge of the media landscape and CPG space