Associate eMarketing Manager - Pottery Barn

Williams-Sonoma•San Francisco, CA

1d•Hybrid

About The Position

The Pottery Barn Content Team is seeking an Associate eMarketing Manager to support the Director of Content in developing, evaluating, and executing social marketing plans. This role involves contributing to the creative vision for social channels, ensuring alignment with the Pottery Barn brand image and merchandise strategy. The individual will manage long-term design projects, build relationships with external talent and agencies, and maintain performance analytics trackers. The ideal candidate is passionate about social trends and has a keen eye for interior design.

Requirements

3-5 years of professional social media, content and/or brand marketing experience
Project management experience with the ability to manage multiple projects simultaneously
Undergraduate degree required; concentration in Marketing, Advertising, Public Relations or related communications fields preferred
Editorial experience in branded content or copywriting
Actively involved in social media space, with a proven understanding of how to use social media tools to effectively listen, communicate, and build relationships
Excellent written communication skills, with the ability to successfully interact directly with customers and members of the community in a public forum
Strong interpersonal skills, with the ability to establish effective relationships with all levels within the company
Effective time and project management skills, with the ability to organize and prioritize efficiently
Ability to adapt and respond with a sense of urgency in a fast-paced and evolving environment
Highly creative and self-motivated with strong conceptual and decision-making skills
Proficient in Microsoft Excel and Powerpoint, as well as experience using social media tools such as Bazaarvoice or Meta Business Suite for scheduling content and reporting performance

Nice To Haves

Keen eye for interior design

Responsibilities

Participating in the planning, development and execution of social marketing programs and campaigns.
Managing long-term design projects of varying scale for talent of all types, including planning, designing spaces, supply chain logistics, and production efforts.
Communicating with high profile agents and talent partners.
Contributing to the creative vision for all social channels.
Identifying and evaluating new social opportunities and optimizing existing ones.
Analyzing the competitive marketplace and reporting on best practices.
Compiling and updating social channel performance analytics trackers and reports.
Creating and iterating on reporting of analytics for influencer initiatives and campaigns as well as content team performance.
Recognizing trends and patterns and adapting marketing strategy accordingly.