ASSOCIATE DIRECTOR, WEB UX DESIGN & OPTIMIZATION

Cresset Capital•Chicago, IL

5d•$110,000 - $130,000•Onsite

About The Position

Cresset is seeking an Associate Director, Web UX Design & Optimization, to join the Marketing Technology & Operations team, reporting to the Director, Marketing Technology & Operations. This role serves as a dedicated UX partner to Growth Marketing, collaborating closely with Brand, Content, Analytics, and Web Development teams to translate business objectives, audience insights, and performance data into high-performing digital experiences that drive engagement, lead generation, and conversion. The ideal candidate combines strong UX design expertise with a growth-oriented, data-driven mindset. This individual will design scalable, conversion-focused web experiences, develop reusable design frameworks and landing page templates, and ensure responsive, accessible, and high-performing experiences across devices. The ideal candidate should thrive in a fast-moving performance-driven environment, balancing speed, quality, brand consistency, accessibility, and measurable business impact.

Requirements

5–10+ years of experience in UX design, digital experience design, or related disciplines.
Strong portfolio demonstrating responsive web design, landing page optimization, UX strategy, and measurable business impact.
Experience supporting digital marketing, demand generation, or other customer acquisition initiatives.
Proficiency with Figma and other modern design and prototyping tools.
Strong understanding of user-centered design principles, CRO methodologies, and experimentation frameworks.
Experience designing responsive web experiences and working within design systems.
Familiarity with accessibility standards (WCAG), web performance best practices, and front-end development considerations.
Strong analytical, communication, collaboration, and stakeholder management skills.
Experience working with web CMS platforms required; experience with Elementor or similar page-building tools preferred.

Responsibilities

Leverage user behavior data, analytics, and audience insights to identify opportunities and reduce friction throughout key user journeys.
Lead UX recommendations for Conversion Rate Optimization (CRO) initiatives, including A/B testing and experimentation programs.
Apply UX best practices and data-driven decision making to continuously improve website and landing page performance.
Partner with Analytics and Growth Marketing stakeholders to define success metrics, interpret performance data, and translate insights into UX recommendations, testing opportunities, and design improvements.
Create wireframes, user flows, prototypes, and high-fidelity designs for various web pages.
Develop scalable design frameworks, reusable components, and landing page templates that support efficient campaign execution.
Collaborate closely with Brand to ensure digital experiences are visually consistent, user-centric, and aligned with business objectives.
Contribute to the evolution of web design standards and design system components that support long-term scalability.
Ensure all digital experiences are responsive, accessible, and optimized across desktop, tablet, and mobile devices.
Partner with developers and Marketing Technology stakeholders to deliver high-quality implementations that prioritize usability, performance, and site speed.
Collaborate with Growth Marketing, Brand, Content, Analytics, and Web Development stakeholders to deliver high-performing and well-designed web experiences.
Establish and maintain UX standards that support operational efficiency, scalability, and continuous website improvement.
Help define UX intake, prioritization, and review processes that improve clarity, operational efficiency, and quality across marketing web requests.