Associate Director, Marketing & Account Strategy

Hearst•New York, NY
•Hybrid

About The Position

Be Part of What's Next Join Hearst Magazines and help shape innovative marketing partnerships that connect iconic brands with leading advertisers. In this highly collaborative role, you'll transform insights into strategic, integrated programs that drive measurable business results while creating standout experiences for our clients. About Hearst Magazines (Why Us?) Hearst Magazines is home to 30 brands that inspire, inform, and entertain audiences across print, digital, social, video, events, and emerging platforms. Our portfolio includes some of the world's most recognized media brands, powered by award-winning content, innovative storytelling, and data-driven marketing solutions. We collaborate across editorial, sales, creative, and technology teams to deliver meaningful experiences for consumers and impactful business outcomes for our advertising partners.

Requirements

  • 4+ years of experience developing integrated marketing programs, brand partnerships, or related marketing strategy experience.
  • Demonstrated success developing both strategic concepts and executional marketing programs within a fast-paced environment.
  • Strong strategic thinking, analytical, problem-solving, and resource management skills.
  • Excellent copywriting, storytelling, and presentation development abilities.
  • Outstanding written and verbal communication skills with the ability to influence stakeholders and present ideas to senior leaders and clients.
  • Proven ability to manage multiple priorities while collaborating effectively in a cross-functional, team-oriented environment.
  • Positive, solutions-oriented mindset with a strong sense of ownership, curiosity, and drive for results.
  • Proficiency with Microsoft Office and Apple Keynote.

Nice To Haves

  • Interest in or familiarity with editorial media, youth, and wellness industries is a plus.

Responsibilities

  • Develop strategic, partner-specific integrated marketing programs across digital, print, social, custom content, experiential activations, native advertising, and data-driven marketing solutions.
  • Collaborate with cross-functional teams—including Sales, Campaign Strategy, Content Studio, and other internal stakeholders—to create innovative programs that grow revenue, strengthen margins, and deliver exceptional client outcomes.
  • Identify proactive opportunities and develop compelling marketing concepts that help preempt traditional RFP processes and position Hearst as a strategic partner.
  • Create persuasive proposals, presentations, sell sheets, and other marketing materials that clearly communicate integrated partnership opportunities.
  • Partner with post-sale teams to ensure seamless transitions from proposal to execution, supporting successful program delivery that meets or exceeds client expectations.
  • Leverage client, category, industry, and audience insights to inform strategy, uncover opportunities, and strengthen marketing recommendations.
  • Build strong relationships with internal stakeholders, external vendors, and third-party partners to expand Hearst's integrated marketing capabilities and offerings.
  • Serve as a strategic leader by monitoring marketplace trends, competitive activity, and industry best practices while ensuring all marketing work reflects the highest standards of creativity, brand integrity, and execution.

Benefits

  • Access to innovative training programs, immersive workshops, and exclusive industry events.
  • Hybrid work model.
  • Employee Resource Groups.
  • Medical, dental, and vision insurance from Day 1.
  • 401(k) plan with a generous company match.
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