Associate Director, Integrated Communications

Day One Agency•New York, NY

2d•$90,000 - $105,000•Hybrid

About The Position

Day One Agency is seeking an Associate Director, Communications to join their creative team. This role will support consumer client work and serve as a key point of contact for workstreams. The agency focuses on fresh thinking, cultural relevance, and earned-first storytelling. The ideal candidate will be an enthusiast who brings creativity and curiosity to the role. Day One Agency has received numerous accolades, including Fast Company's Most Innovative list, Ad-Age A-List, and Campaign AOY. This position is full-time, requires a hybrid work schedule, and is based in NYC.

Requirements

4-6 years of experience in consumer PR and communications (working on integrated communications/marketing programs is required).
Experience working on large brands within the consumer category (lifestyle, travel, sports and entertainment, is a plus).
Prior experience in PR, integrated consumer communications campaigns, brand partnerships, and large-scale event activations.
Creative storytelling skills coupled with a deep understanding on how to package a modern earned story that fits how we consume information today.
Deep understanding of developing traditional and new media strategies and strong media relationships.
Ability to manage multiple short- and long-term programs and deliverables simultaneously.
Excellent communication and writing skills.
Experience engaging mid-to senior-level clients & mentoring junior team members.
Entrepreneurial mindset and can move quickly and thoughtfully across different workstreams.
Relentless curiosity is a must -- we’re always looking for what’s new, next and never been done before and are open to experimentation and pushing the boundaries.
Bachelor's Degree.
Applicants must be legally authorized to work in the United States.
The company does not sponsor or take over sponsorship of work visas.

Nice To Haves

Experience working on large brands within the consumer category (lifestyle, travel, sports and entertainment, is a plus).

Responsibilities

Co-create, drive, and advance fresh, culture-driven integrated communications programs that generate earned media and social conversation across traditional and new outlets and channels.
Partner with internal and agency teams to create and secure compelling storytelling opportunities across and support partnerships and news moments across some of the biggest moments in culture.
Uncover and engage with the voices that drive modern earned media influence.
Drive key consumer communications clients across a range of verticals (e.g. lifestyle, travel, dining, sports, entertainment, etc.).
Serve as a day-to-day client and team leader.
Develop integrated communications strategies that proactively and reactively achieve key business objectives.
Effectively drive a workstream forward while managing up and guiding more junior team members.
Manage day-to-day client workstreams, serving as the primary point of contact for assigned projects and driving the team to ensure timely execution of program elements.
Develop and execute integrated communications programs (e.g. including media relations/earned media, event management, talent/paid and earned influencer partnerships, brand collaborations, data-based storytelling, and social/PR content production oversight) in partnership with cross-functional teams.
Maintain current knowledge of industry trends, the competitive landscape, and confidently provide strategic point-of-views to the client.
Conceive and execute successful, social-first programs that drive earned with traditional and new media outlets and channels.
Be proactive, anticipate client needs and keep multiple activities moving.
Present strategic recommendations and ongoing updates / counsel to key internal and external stakeholders, building strong client relationships and trust.
Cultivate and foster relationships with key traditional and new media contacts in the consumer lifestyle space.
Identify and tap into cultural and lifestyle trends to uncover proactive storytelling opportunities and fuel earned-first creative concepts.
Develop high-quality written materials, showcasing strong writing and storytelling skills.
Oversee junior team members' work on assigned accounts, providing guidance and mentorship to support their professional development and to ensure high-quality work output for clients.
Fuel and implement fresh thinking, push boundaries, and experiment - always looking for the “new” factor for our clients.
Participate in new business pitch development and/or presentations.