Associate Director, Enterprise Marketing

Dotdash Meredith•New York, NY

1d•$95,000 - $115,000

About The Position

People Inc. is seeking an Associate Director, Enterprise Marketing to help shape how our company and portfolio of essential brands show up in the advertising marketplace. Serving as the lead marketing partner to the Enterprise Sales team, this role will help build influence and drive growth with our agency holding company partners. This is a hands-on opportunity for a visually-driven, design-minded strategic storyteller who can translate business priorities into clear, compelling narratives grounded in the People Inc. brand.

Requirements

Minimum Bachelor’s Degree
6–8 years of relevant experience in brand strategy, creative strategy, enterprise marketing, or sales marketing, with a track record of translating complex ideas into compelling visual stories.
Excellent storytelling skills with an ability to execute visually impactful presentations (fluent in Google Slides, Keynote and PowerPoint)
Strong understanding of branding, design principles, and visual hierarchy
Excellent communication and relationship-building skills, with the ability to serve as a trusted partner to Sales and tailor messages for different audiences,
Strong understanding of the advertising and media landscape, with the ability to quickly learn the priorities, structures, and ways of working of agency holding company partners
Ability to work effectively in a fast-paced environment and remain poised under pressure

Nice To Haves

Experience at a branding or creative agency is a plus.

Responsibilities

Lead the strategy and day-to-day execution of Enterprise Agency Marketing in close partnership with Enterprise Sales, serving as the team’s primary marketing partner across our agency holding company partnerships
Lead the creation of targeted presentations, narratives, and supporting materials that deliver against each agency partner’s priorities
Develop scalable, enterprise-level People Inc. narratives that translate our value into clear, visually compelling presentations, one-sheets, and related sales materials
Help define and communicate the People Inc. brand across every enterprise and agency-facing touchpoint, ensuring its strengths, voice, and visual identity are clear and consistent
Own and evolve the central enterprise resource for People Inc.’s strongest stories, proof points, and premium opportunities
Plan and execute light agency activations, presentations, lunch-and-learns, roadshows, and related experiences, as needed
Build strong relationships across People Inc.’s brands, teams, and functions to develop a deep understanding of the business and bring the full value of People Inc. to the marketplace